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Learn moreDec 2020
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Bottled water continues its healthy growth in both value and volume terms in 2020, with the main drivers being enhanced by COVID-19. With the recent germ phobia and general perception that tap water is unhealthy, the consumption of bottled water is increasing even more.
As seen in other categories, Romanian consumers are becoming increasingly sophisticated and demanding in their tastes. In bottled water this has led to players shifting their focus onto certain consumer niches.
Romaqua Group SA maintains its lead in bottled water in 2020, thanks to its top Borsec brand which has offered fresh natural mineral water for over 200 years in Romania and has established its position as a trusted brand both nationally and internationally. The player’s strength comes from its presence in both still and carbonated bottled water, and it continues to gain shares, further boosted by the fact the company won a EUR6 million state grant.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Bottled Water industry in Romania with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Bottled Water industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.
The Bottled Water in Romania market research report includes:
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This industry report originates from Passport, our Soft Drinks market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.