Bottled water is expected to demonstrate strong volume growth in both the off-trade and on-trade over the forecast period. Consumers will opt to drink water more frequently as a healthy drink option largely because of the country’s poor tap water quality.
Private label is in the early stages of development in Azerbaijan, but it is growing in line with the rising penetration of modern grocery retailers in the country and growing demand for low prices and “basic needs” products. Consumers’ awareness and trust in such products is still low and therefore private label has a small value share in bottled water in 2022.
The culture of water consumption is gaining priority in general and will have a positive effect on the importance of water consumption in the coming years. Although tap drinking water is of bad quality at present, the government is taking measures to change standards to further improve standards.
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Understand the latest market trends and future growth opportunities for the Bottled Water industry in Azerbaijan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bottled Water industry in Azerbaijan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Bottled Water
This category is the aggregation of still bottled water (spring, mineral & purified), carbonated bottled water (spring, mineral & purified), flavoured bottled water and functional bottled water. Bulk bottled water is split out separately. It is defined as packaged drinking water – purified, spring or mineral – that is packaged in a container of 8 litres or larger. The bulk bottled water data types apply to Still Bottled Water and Carbonated Bottled Water but do not apply to functional or flavoured bottled water. Bulk water is classified according to the new Bulk retail volume and Bulk retail value data type regardless of channel of sale: bulk water sold via retail locations and bulk water delivered direct to a consumer’s home is included. Bulk water sold to institutions (offices, schools etc.) remains excluded.
See All of Our DefinitionsThis report originates from Passport, our Bottled Water research and analysis database.
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