Still bottled water is anticipated to see the highest off-trade volume and current value growth rates in the forecast period, due to persisting preferences and the lack of disruption to habitual consumption. Seeing the full reopening of the economy after COVID-19, Singapore expects sustained mobility in consumers’ lives, as well as consideration of healthier beverage options throughout the forecast period.
Functional bottled water has historically seen limited development, being a “middle ground” where nutrient composition falls short of being able to claim specialised features like energy drinks or isotonic/sports drinks. Beyond modern brands, some products have roots in traditional Chinese medicine (TCM), e.
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Understand the latest market trends and future growth opportunities for the Bottled Water industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This category is the aggregation of still bottled water (spring, mineral & purified), carbonated bottled water (spring, mineral & purified), flavoured bottled water and functional bottled water. Bulk bottled water is split out separately. It is defined as packaged drinking water – purified, spring or mineral – that is packaged in a container of 8 litres or larger. The bulk bottled water data types apply to Still Bottled Water and Carbonated Bottled Water but do not apply to functional or flavoured bottled water. Bulk water is classified according to the new Bulk retail volume and Bulk retail value data type regardless of channel of sale: bulk water sold via retail locations and bulk water delivered direct to a consumer’s home is included. Bulk water sold to institutions (offices, schools etc.) remains excluded.See All of Our Definitions
This report originates from Passport, our Bottled Water research and analysis database.
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