Over the forecast period, it is expected that consumers will continue to return to many pre-pandemic habits, and baked goods is therefore expected to continue recovering from the strong decline of 2020, with solid but slowing foodservice and retail volume growth expected throughout the forecast period. Foodservice sales of baked goods are set to continue to rebound as mobility outside the home returns in full force, with sales expected to return to the 2019 level in 2024.
Despite the expectation of a retail value share decline in 2022, Grupo Bimbo (national brand owner Idéal SA) is set to maintain its lead in the very fragmented baked goods category. However, the company is expected to increase its share in the forecast period.
Companies with a presence in the bread category have increased their offer of innovative products to create greater consumer awareness. For instance, bakeries have pushed sales by increasing their offer of gourmet products, in their search for consumers that are less sensitive to price increases.
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Understand the latest market trends and future growth opportunities for the Baked Goods industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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This is the aggregation of bread, pastries, dessert mixes, frozen baked goods and cakes. Note: Baked goods from in-store bakeries are classified under unpackaged/artisanal, not packaged/industrial. While they may be finished on-site, they are often prepared, then frozen or par-baked, at other locations. Such production models are very important for supermarket in-store bakeries, which have in the past been used to drive traffic and fill stores with appetising aromas, but for which the labour resources required to run a full-service scratch bakery are not always available.See All of Our Definitions
This report originates from Passport, our Baked Goods research and analysis database.
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