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Country Report

Baked goods in

Baked Goods in India

Dec 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Bread performs well but consumers turn away from pastries and cakes

In 2020, the retail volume growth rate of baked goods has remained fairly steady despite COVID-19. However, this overall performance hides the fact that different categories have seen very different performances.

Strong shift from unpackaged to packaged products

Whilst home seclusion due to COVID-19 increased sales of bread, it also led to a shift from unpackaged to packaged products, for hygiene reasons and also because of availability. The bakery sector in India remains largely unorganised, with small local dairies catering to local demand as they offer products at low unit prices compared with branded packaged alternatives.

Britannia and Dunzo perform well due to decline for artisanal producers

Due to the switch from unpackaged to packaged goods, the value share accounted for by artisanal producers has declined strongly in 2020, although such small players still account for the highest combined value share. This decline led to strong growth for branded players, particularly the leader, Britannia Industries, which has a good reputation.

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Baked Goods Market Sample Report Baked Goods Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Baked goods industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baked goods industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baked goods in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Baked goods in India?
What are the major brands in India?
How will increasingly volatile wheat commodity prices impact retail prices and sales performance?
What are the market opportunities for high fibre products?
Are consumers in developing markets moving from unpackaged/artisanal to packaged/industrial offerings?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Baked Goods in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Bread performs well but consumers turn away from pastries and cakes

Strong shift from unpackaged to packaged products

Britannia and Dunzo perform well due to decline for artisanal producers

RECOVERY AND OPPORTUNITIES

Strong return to growth for foodservice, with retail also maintaining dynamism

Smaller categories to see the highest growth but bread will also perform well

Wider range of healthier variants expected, to meet consumer demand

CATEGORY DATA

Table 1 Sales of Baked Goods by Category: Volume 2015-2020
Table 2 Sales of Baked Goods by Category: Value 2015-2020
Table 3 Sales of Baked Goods by Category: % Volume Growth 2015-2020
Table 4 Sales of Baked Goods by Category: % Value Growth 2015-2020
Table 5 Sales of Pastries by Type: % Value 2015-2020
Table 6 NBO Company Shares of Baked Goods: % Value 2016-2020
Table 7 LBN Brand Shares of Baked Goods: % Value 2017-2020
Table 8 Distribution of Baked Goods by Format: % Value 2015-2020
Table 9 Forecast Sales of Baked Goods by Category: Volume 2020-2025
Table 10 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 11 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025

Packaged Food in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Foodservice severely impacted by social distancing and imposition of lockdowns
Ice cream and edible oils witness strong declines
Recovery not expected until 2021

Consumer Foodservice

Fight back starts as consumer foodservice players engage in extraordinary measures to maintain their operations
Food delivery resilient compared to dine in with recovery nearing pre-COVID levels
New social engagement constructs encourage some consumers to dine at home

Category Data

Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025
Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2015-2020
Table 18 Sales of Packaged Food by Category: Value 2015-2020
Table 19 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 20 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 21 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 22 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 23 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 24 Penetration of Private Label by Category: % Value 2015-2020
Table 25 Distribution of Packaged Food by Format: % Value 2015-2020
Table 26 Distribution of Packaged Food by Format and Category: % Value 2020
Table 27 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 28 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

Megatrends

Country Report

Baked Goods in India

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Bread performs well but consumers turn away from pastries and cakes

Strong shift from unpackaged to packaged products

Britannia and Dunzo perform well due to decline for artisanal producers

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Baked Goods in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Bread performs well but consumers turn away from pastries and cakes

Strong shift from unpackaged to packaged products

Britannia and Dunzo perform well due to decline for artisanal producers

RECOVERY AND OPPORTUNITIES

Strong return to growth for foodservice, with retail also maintaining dynamism

Smaller categories to see the highest growth but bread will also perform well

Wider range of healthier variants expected, to meet consumer demand

CATEGORY DATA

Packaged Food in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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