One of the most prominent trends is in frozen baked goods, with frozen cakes, sweet pies and tarts poised to exhibit the most rapid expansion in retail volume terms during the forecast period. The variety of flavours, fillings and types of frozen cakes, pies, and tarts will expand to cater to a wide range of taste preferences.
Packaged flat bread will show the second-fastest volume growth over the forecast period. Flat bread is incredibly versatile, with Estonians serving it as a base for various dishes, from sandwiches and wraps, to pizzas and appetizers.
Frozen baked goods will experience the third-fastest volume growth over the forecast period. These products are easy to store, simple to prepare and an affordable option among Estonians.
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Understand the latest market trends and future growth opportunities for the Baked Goods industry in Estonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baked Goods industry in Estonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of bread, pastries, dessert mixes, frozen baked goods and cakes. Note: Baked goods from in-store bakeries are classified under unpackaged/artisanal, not packaged/industrial. While they may be finished on-site, they are often prepared, then frozen or par-baked, at other locations. Such production models are very important for supermarket in-store bakeries, which have in the past been used to drive traffic and fill stores with appetising aromas, but for which the labour resources required to run a full-service scratch bakery are not always available.See All of Our Definitions
This report originates from Passport, our Baked Goods research and analysis database.
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