Baked goods, as a basic-need product, is expected to maintain its presence in Irish households due to economic instability expected over the forecast period. As such, dessert mixes and frozen baked goods will remain in demand and products which allow for quick meal preparation at home.
Innovations in flavour and ingredients are important factors in baked goods. With less scope to differentiate via packaging, baked goods producers will focus on improving their production and recipes by adding healthy seeds, launching exotic flavours and targeting bread for particular age groups.
Despite the health trend, cakes, pastries and sweet pies and tarts are set to have favourable growth rates in value terms across the forecast period. Cakes and pastries are set to maintain positive growth rates as indulgence formats will remain important to some customers, especially when enjoying leisurely breakfasts at the weekend or on days off, as well as for hosting.
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Baked Goods industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baked Goods industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of bread, pastries, dessert mixes, frozen baked goods and cakes. Note: Baked goods from in-store bakeries are classified under unpackaged/artisanal, not packaged/industrial. While they may be finished on-site, they are often prepared, then frozen or par-baked, at other locations. Such production models are very important for supermarket in-store bakeries, which have in the past been used to drive traffic and fill stores with appetising aromas, but for which the labour resources required to run a full-service scratch bakery are not always available.See All of Our Definitions
This report originates from Passport, our Baked Goods research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!