Our September sale is now live until 30th September 2021! Apply a 15% discount to your cart in Store using promotional code: EQLYSEP21

Baked Goods in Guatemala

December 2020
USD 990
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).

Overview:

Understand the latest market trends and future growth opportunities for the Baked Goods industry in Guatemala with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Baked Goods industry in Guatemala, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Baked Goods in Guatemala report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Baked Goods in Guatemala?
  • Which are the leading brands in Baked Goods in Guatemala?
  • How are products distributed in Baked Goods in Guatemala?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Baked Goods?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Guatemala?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Baked Goods in Guatemala - Category analysis

KEY DATA FINDINGS

2020 IMPACT

National lockdown due to COVID-19 disrupts some purchasing patterns in 2020
Demand for cakes rises as companies expand their e-commerce and delivery services
Artisanal products dominate baked goods in 2020, followed by the leading branded player Bimbo de Centroamérica

RECOVERY AND OPPORTUNITIES

Bread will continue to be in high demand in the forecast period due to popularity in Guatemalans’ daily lives
Dessert mixes set to record the most dynamic growth in the forecast period, benefitting from innovations in line with the growing health trend
E-commerce may gain importance in the forecast period

CATEGORY DATA

Table 1 Sales of Baked Goods by Category: Volume 2015-2020 Table 2 Sales of Baked Goods by Category: Value 2015-2020 Table 3 Sales of Baked Goods by Category: % Volume Growth 2015-2020 Table 4 Sales of Baked Goods by Category: % Value Growth 2015-2020 Table 5 NBO Company Shares of Baked Goods: % Value 2016-2020 Table 6 LBN Brand Shares of Baked Goods: % Value 2017-2020 Table 7 Distribution of Baked Goods by Format: % Value 2015-2020 Table 8 Forecast Sales of Baked Goods by Category: Volume 2020-2025 Table 9 Forecast Sales of Baked Goods by Category: Value 2020-2025 Table 10 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025 Table 11 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025

Packaged Food in Guatemala - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for packaged food?

FOODSERVICE

Sales to Foodservice
Foodservice outlets struggle with operation restrictions and purchasing limits in 2020 Smaller foodservice operators unable to withstand economic hardships brought by COVID-19 Operating adjustments foodservice operators have had to undertake in 2020 due to COVID-19 have made it a relatively expensive option for consumers
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2015-2020 Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025 Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2015-2020 Table 17 Sales of Packaged Food by Category: Value 2015-2020 Table 18 Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 19 Sales of Packaged Food by Category: % Value Growth 2015-2020 Table 20 GBO Company Shares of Packaged Food: % Value 2016-2020 Table 21 NBO Company Shares of Packaged Food: % Value 2016-2020 Table 22 LBN Brand Shares of Packaged Food: % Value 2017-2020 Table 23 Penetration of Private Label by Category: % Value 2015-2020 Table 24 Distribution of Packaged Food by Format: % Value 2015-2020 Table 25 Distribution of Packaged Food by Format and Category: % Value 2020 Table 26 Forecast Sales of Packaged Food by Category: Volume 2020-2025 Table 27 Forecast Sales of Packaged Food by Category: Value 2020-2025 Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025 Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources
Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Baked Goods research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page