Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Men's Grooming in

Men's Grooming in Egypt

Apr 2021

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

All sub-categories see declines, due to myriad negative factors caused by COVID-19

Men’s grooming declined in 2020, due to myriad negative impacts from the event of COVID-19. The lockdowns, which started in mid-March, meant working from home and bans on gatherings and social occasions.

E-commerce booms as players enhance their online services to meet heightened consumer demand

E-commerce boomed in Egypt in 2020, due to consumers staying at home during the time of COVID-19 and thus preferring to shop online. In addition to consumers avoiding busy shopping areas, consumers also preferred to make their payments with credit and debit cards, due to hygiene concerns about using ATM machines and handling cash.

Lord brand maintains its top place, thanks to value for money offerings in shaving, razors and blades

Lord Precision Industries SAE maintained its lead in men’s grooming in 2020, thanks to the success of its top Lord brand. The Lord brand holds the lead places in men’s shaving and men’s razors and blades, beating the iconic Gillette brand (from Procter & Gamble Egypt SAE).

Files are delivered directly into your account within a few minutes of purchase.

Samples

Men's Grooming Market Sample Report Men's Grooming Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Men's Grooming industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Men's Grooming industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

The Men's Grooming in Egypt market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Men's Grooming in Egypt?
What are the major brands in Egypt?
Are systems or disposable razors and blades more popular in shaving?
Which men’s category is seeing most dynamic growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Want to find out more about this report?

Request more information

Men's Grooming in Egypt - Category analysis

KEY DATA FINDINGS

2020 IMPACT

All sub-categories see declines, due to myriad negative factors caused by COVID-19

E-commerce booms as players enhance their online services to meet heightened consumer demand

Lord brand maintains its top place, thanks to value for money offerings in shaving, razors and blades

RECOVERY AND OPPORTUNITIES

Unchallenged Nivea Men sets the pace and trends for ongoing sales strategies in men’s skin care

Imported products set to bounce back and stabilise in price, thus assisting recovery overall

bounce back expected in 2021, with recovery linked to a return to more sociable lifestyles

CATEGORY DATA

Table 1 Sales of Men’s Grooming by Category: Value 2015-2020
Table 2 Sales of Men’s Grooming by Category: % Value Growth 2015-2020
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2016-2020
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2017-2020
Table 5 NBO Company Shares of Men’s Grooming: % Value 2016-2020
Table 6 LBN Brand Shares of Men’s Grooming: % Value 2017-2020
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2017-2020
Table 8 Forecast Sales of Men’s Grooming by Category: Value 2020-2025
Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2020-2025

Beauty and Personal Care in Egypt - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA

Table 10 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Men's Grooming in Egypt

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

All sub-categories see declines, due to myriad negative factors caused by COVID-19

E-commerce booms as players enhance their online services to meet heightened consumer demand

Lord brand maintains its top place, thanks to value for money offerings in shaving, razors and blades

Samples

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Men's Grooming in Egypt - Category analysis

KEY DATA FINDINGS

2020 IMPACT

All sub-categories see declines, due to myriad negative factors caused by COVID-19

E-commerce booms as players enhance their online services to meet heightened consumer demand

Lord brand maintains its top place, thanks to value for money offerings in shaving, razors and blades

RECOVERY AND OPPORTUNITIES

Unchallenged Nivea Men sets the pace and trends for ongoing sales strategies in men’s skin care

Imported products set to bounce back and stabilise in price, thus assisting recovery overall

bounce back expected in 2021, with recovery linked to a return to more sociable lifestyles

CATEGORY DATA

Beauty and Personal Care in Egypt - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports