At the end of 2022, major retailers like Shufersal were standing firm and refusing to accept price increases, but their men’s grooming private labels and small brands may not be able to compensate for the loss of business from major brands, such as Axe. Despite Diplomat's decision not to raise prices for Shufersal and Rami Levi in November, it is likely that the distributor will continue to pressure the retailers to accept price increases.
The Imports Reform aims to simplify the process of importing 15 products that currently require approval from the Ministry of Health, such as men’s fragrances. It was scheduled to take effect on 1 January 2023.
Due to men’s growing interest and awareness of men's grooming products, men's grooming has significant potential for growth. As a result, it is anticipated that there will be an increase in men’s grooming product launches in the forecast period, particularly from established brands looking to capitalise on this trend.
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Understand the latest market trends and future growth opportunities for the Men's Grooming industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Men's Grooming industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Men's Grooming
This is the aggregation of men’s shaving products, men’s toiletries and men's fragrances.
See All of Our DefinitionsThis report originates from Passport, our Men's Grooming research and analysis database.
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