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Country Report

Wine in

Wine in Cameroon

Jun 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

On-trade sales plummet as COVID-19 disrupts horeca in Cameroon

Following the outbreak of COVID-19 in Cameroon, authorities placed restrictions on the operation of horeca outlets, with many facing curfews which heavily restricted on-trade sales in 2020. As such, off-trade volume sales registered a dramatic decline in 2020, whilst the growth of off-trade wine also slowed but remained positive.

Wine remains competitive as new players enter the arena

In Cameroon wine is mainly purchased for consumption at home, either to entertain visitors or as an accompaniment to meals. Even some of the wine sold to customers in on-trade establishments is sourced from retail outlets.

Imported brands continue to dominate as producers scale up

Although domestic wine producers and bottlers do exist in Cameroon, including Sofavinc and more recently BVS, imported wine varieties continued to dominate sales in the country in 2019. Local production is not particularly strong due to the sophisticated processes involved.

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Samples

Wine Market Sample Report Wine Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Wine industry in Cameroon with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wine industry in Cameroon, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wine in Cameroon market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market volume shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Wine in Cameroon?
What are the major brands in Cameroon?
How do sales of new world wine perform in comparisons to old world wine?
Which countries are the main wine exporters and importers?
Is wine mainly consumed in on- or off-trade channels?
Have other sparkling wines like cava and prosecco benefited during the recession at the cost of Champagne?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

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Wine in Cameroon - Category analysis

KEY DATA FINDINGS

2020 IMPACT

On-trade sales plummet as COVID-19 disrupts horeca in Cameroon

Wine remains competitive as new players enter the arena

Imported brands continue to dominate as producers scale up

RECOVERY AND OPPORTUNITIES

Cameroon looks set to welcome tourists as COVID-19 restrictions come to an end

The growth of modern grocery retailers will support wine sales

New product development ahead in exciting category

CATEGORY DATA

Table 1 Sales of Wine by Category: Total Volume 2015-2020
Table 2 Sales of Wine by Category: Total Value 2015-2020
Table 3 Sales of Wine by Category: % Total Volume Growth 2015-2020
Table 4 Sales of Wine by Category: % Total Value Growth 2015-2020
Table 5 Sales of Wine by Off-trade vs On-trade: Volume 2015-2020
Table 6 Sales of Wine by Off-trade vs On-trade: Value 2015-2020
Table 7 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2015-2020
Table 8 Sales of Wine by Off-trade vs On-trade: % Value Growth 2015-2020
Table 9 Forecast Sales of Wine by Category: Total Volume 2020-2025
Table 10 Forecast Sales of Wine by Category: Total Value 2020-2025
Table 11 Forecast Sales of Wine by Category: % Total Volume Growth 2020-2025
Table 12 Forecast Sales of Wine by Category: % Total Value Growth 2020-2025

Alcoholic Drinks in Cameroon - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on alcoholic drinks

COVID-19 country impact

Company response

Retailing shift

On-trade vs off-trade split

What next for alcoholic drinks?

MARKET BACKGROUND

Legislation

Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments

TAXATION AND DUTY LEVIES

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2020 (XAF per litre of pure alcohol)

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

Table 13 Retail Consumer Expenditure on Alcoholic Drinks 2015-2020

MARKET DATA

Table 14 Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 15 Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 16 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 17 Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Table 18 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2020
Table 19 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2020
Table 20 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2020
Table 21 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2020
Table 22 GBO Company Shares of Alcoholic Drinks: % Total Volume 2016-2020
Table 23 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2015-2020
Table 24 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019
Table 25 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2020-2025
Table 26 Forecast Sales of Alcoholic Drinks by Category: Total Value 2020-2025
Table 27 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2020-2025
Table 28 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2020-2025

Megatrends

Country Report

Wine in Cameroon

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

On-trade sales plummet as COVID-19 disrupts horeca in Cameroon

Wine remains competitive as new players enter the arena

Imported brands continue to dominate as producers scale up

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Wine in Cameroon - Category analysis

KEY DATA FINDINGS

2020 IMPACT

On-trade sales plummet as COVID-19 disrupts horeca in Cameroon

Wine remains competitive as new players enter the arena

Imported brands continue to dominate as producers scale up

RECOVERY AND OPPORTUNITIES

Cameroon looks set to welcome tourists as COVID-19 restrictions come to an end

The growth of modern grocery retailers will support wine sales

New product development ahead in exciting category

CATEGORY DATA

Alcoholic Drinks in Cameroon - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on alcoholic drinks

COVID-19 country impact

Company response

Retailing shift

On-trade vs off-trade split

What next for alcoholic drinks?

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

MARKET DATA

DISCLAIMER

SOURCES

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