Innovations within low alcohol and non alcoholic wine emerged in 2021 following the pandemic, and new offerings entered mass retailers in Singapore in 2022. Brand shares remained extremely fragmented across numerous small brands, including J.
Sparkling wine, including champagne, has been gaining popularity amongst local consumers. Notably, other sparkling wine witnessed impressive growth over the review period.
Wine is a mature category in Singapore, but is expected to continue growing in total volume terms over the forecast period, attributed to the increasing sophistication of local wine drinkers. This can partly be attributed to the role technology has played in simplifying the learning and decision-making process related to wine selection.
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Understand the latest market trends and future growth opportunities for the Wine industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Wine
This is the aggregation of still and sparkling light grape wines, fortified wine and vermouth and non-grape wine. In terms of alcohol content, light wine usually falls into the 8-14% ABV bracket while fortified wine ranges from 14-23% ABV. Low and non-alcoholic wine is also included in the data (attributed to each sector as appropriate).
See All of Our DefinitionsThis report originates from Passport, our Wine research and analysis database.
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