With on-trade venues fully reopening in 2022, the mixology trend gained further momentum in Chile. As this trend continues to expand in Chile, other sparkling wine could be among the beneficiaries, as the beverage is used to prepare several popular drinks in the country, including bitters Aperol and Ramazzotti.
Along with pisco, wine is one of the signature alcoholic drinks of Chile; however, it is far from enjoying the same popularity as pisco, especially when it comes to attracting younger generations of adults. In Chile, wine is usually considered a product for consumers aged 30 years and older.
Climate change is having a significant impact on agriculture in Chile, with the problem likely to increase in the coming years as wine becomes one of the key industries that will require adaptation. In Chile, grapes used for wine are mostly cultivated in the centre of the country, a geographical area labelled as ideal for high-quality grape production.
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Understand the latest market trends and future growth opportunities for the Wine industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Wine
This is the aggregation of still and sparkling light grape wines, fortified wine and vermouth and non-grape wine. In terms of alcohol content, light wine usually falls into the 8-14% ABV bracket while fortified wine ranges from 14-23% ABV. Low and non-alcoholic wine is also included in the data (attributed to each sector as appropriate).
See All of Our DefinitionsThis report originates from Passport, our Wine research and analysis database.
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