Country Report

Baby and Child-specific Products in

Baby and Child-Specific Products in France

Apr 2021

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Declining category sales due to low birth rates and scepticism towards the composition of baby and child-specific products

Sales of baby and child-specific products have been suffering in France for several years and will continue to see a decrease, albeit negligible, in 2020. The steadily declining birth rate is a strong contributing factor for this: with fewer babies and children, fewer baby and child-specific products are required by consumers.

Mass beauty and personal care brands strongly shift towards natural and organic formulae

In 2020, there has been a strong shift towards natural and organic products for mass market brands. Cadum launched its Natural Caresse range, which notably includes a liniment product and an organic hair and body wash.

Natural brands have strong appeal for parents wanting the best for their children

Young parents are keen to provide the best for their children and are increasingly willing to spend their budget on products that are reassuring, transparent, natural, and enjoyable. As such, new brands are entering the market to address this consumer desire.

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Baby and Child-specifics Sample Report Baby and Child-specific Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Baby and Child-specific Products industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baby and Child-specific Products industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baby and Child-specific Products in France market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Baby and Child-specific Products in France?
What are the major brands in France?
What are the movements in unit prices across categories?
What is the penetration of premium baby care products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Baby and Child-Specific Products in France - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Declining category sales due to low birth rates and scepticism towards the composition of baby and child-specific products

Mass beauty and personal care brands strongly shift towards natural and organic formulae

Natural brands have strong appeal for parents wanting the best for their children

RECOVERY AND OPPORTUNITIES

Declining birth rates to negatively impact baby and child-specific products sales

Naturalness and organic to be key selling points

Reduction of packaging expected to be important as consumers become increasingly eco-conscious

CATEGORY DATA

Table 1 Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2015-2020
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2016-2020
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2017-2020
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2017-2020
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2017-2020
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2017-2020
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2020-2025
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2020-2025
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2020-2025

Beauty and Personal Care in France - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA

Table 12 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Baby and Child-Specific Products in France

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Declining category sales due to low birth rates and scepticism towards the composition of baby and child-specific products

Mass beauty and personal care brands strongly shift towards natural and organic formulae

Natural brands have strong appeal for parents wanting the best for their children

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Overview

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Table of Contents

Baby and Child-Specific Products in France - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Declining category sales due to low birth rates and scepticism towards the composition of baby and child-specific products

Mass beauty and personal care brands strongly shift towards natural and organic formulae

Natural brands have strong appeal for parents wanting the best for their children

RECOVERY AND OPPORTUNITIES

Declining birth rates to negatively impact baby and child-specific products sales

Naturalness and organic to be key selling points

Reduction of packaging expected to be important as consumers become increasingly eco-conscious

CATEGORY DATA

Beauty and Personal Care in France - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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