Country Report

Baby and Child-specific Products in

Baby and Child-Specific Products in Chile

Apr 2021

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Stockpiling to reduce the number of shopping trips boosts sales in 2020

Sales of baby and child-specific products grew in 2020 in value terms due to the impact of COVID-19. This compares to an expected 1% decline forecast for 2020 during research conducted at the end of 2019 before the spread of the virus.

Strong demand for baby wipes for general sanitation, whilst sun care products are impacted by quarantine

Baby wipes saw the strongest retail volume growth in 2020 as a result of the COVID-19 pandemic. Many consumers bought these as an alternative to all-purpose cleaning wipes and general purpose wipes, partly due to the latter two products facing product shortages due to stockpiling in the early stages of the pandemic.

Local player Durandin continues to lead, whilst Natura gains share in 2020

Durandin continued to lead baby and child-specific products in 2020, with its strong consumer awareness, vast distribution reach and attractive price-to-quality ratio. From modern grocery retailers to traditional grocery retailers and health and beauty specialist retailers, the company covers all relevant distribution channels to ensure availability for its customers.

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Baby and Child-specifics Sample Report Baby and Child-specific Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Baby and Child-specific Products industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baby and Child-specific Products industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baby and Child-specific Products in Chile market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Baby and Child-specific Products in Chile?
What are the major brands in Chile?
What are the movements in unit prices across categories?
What is the penetration of premium baby care products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

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Baby and Child-Specific Products in Chile - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Stockpiling to reduce the number of shopping trips boosts sales in 2020

Strong demand for baby wipes for general sanitation, whilst sun care products are impacted by quarantine

Local player Durandin continues to lead, whilst Natura gains share in 2020

RECOVERY AND OPPORTUNITIES

Discounting and bundling promotions to remain common in baby wipes, impacting value growth

Further investment and growth of e-commerce

Potential of dermocosmetic products

CATEGORY DATA

Table 1 Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2015-2020
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2016-2020
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2017-2020
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2017-2020
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2017-2020
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2017-2020
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2020-2025
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2020-2025
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2020-2025

Beauty and Personal Care in Chile - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA

Table 12 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Baby and Child-Specific Products in Chile

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Stockpiling to reduce the number of shopping trips boosts sales in 2020

Strong demand for baby wipes for general sanitation, whilst sun care products are impacted by quarantine

Local player Durandin continues to lead, whilst Natura gains share in 2020

Samples

Overview

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Table of Contents

Baby and Child-Specific Products in Chile - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Stockpiling to reduce the number of shopping trips boosts sales in 2020

Strong demand for baby wipes for general sanitation, whilst sun care products are impacted by quarantine

Local player Durandin continues to lead, whilst Natura gains share in 2020

RECOVERY AND OPPORTUNITIES

Discounting and bundling promotions to remain common in baby wipes, impacting value growth

Further investment and growth of e-commerce

Potential of dermocosmetic products

CATEGORY DATA

Beauty and Personal Care in Chile - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

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