In line with historical trends, baby and child-specific skin care will remain a top performer over the forecast period, alongside baby and child-specific sun care. Baby's skin care will remain a priority for parents due to specific needs and skin conditions babies may have, while sun care will continue to drive the overall category due to growing awareness of the product and the preventative health trend.
The rising interest in sustainability will drive further product innovation in nature-identical ingredients that attempt to imitate natural compounds. They are synthetic but chemically identical to natural ingredients, thus protecting the environment.
Boots and other private label producers performed well during the pandemic and into 2021, as the pandemic's effects continued to impact parents' pockets. Their solid online presence and offer of free delivery services have quickly gained consumers' attention.
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Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.See All of Our Definitions
This report originates from Passport, our Baby and Child-specific Products research and analysis database.
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