Baby and Child-specific Products

Market research on the baby and child-specific industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Company Profile

Company Profile

Unilever Group in Beauty and Personal Care

Nov 2019

Unilever continued to perform well, but slower than the industry average in 2018. Its growth was supported by sustained performance of its staple brands in core categories. The company’s acquisition of trendy, premium brands, such as Tatcha, ...

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Company Profile

Company Profile

The Procter & Gamble Co in Beauty and Personal Care

Nov 2019

The Procter & Gamble Co reshaped the global beauty and personal care landscape when it divested more than 40 brands to a rival group three years ago. Since then, the company has been prioritising organic growth; a strategy which only recently began ...

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Company Profile

Company Profile

Natura & Co in Beauty and Personal Care

Oct 2019

Natura&Co has made another bold move and acquired Avon Products Inc. The acquisition will enable it to expand its geographic footprint, as well as increase its presence in one of the fastest categories within beauty and personal care – colour ...

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Company Profile

Company Profile

Beiersdorf AG in Beauty and Personal careCompany Profile

Sep 2019

Amidst growing competition, changing consumer demand and surging product innovation, it is challenging for Beiersdorf to match industry growth. The company is looking to become more agile to withstand competition from indie brands, with the launch of...

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Company Profile

Company Profile

Coty Inc in Beauty and Personal Care

Aug 2019

Despite leading fragrances globally, Coty’s reliance on mature markets to generate the majority of sales is becoming a hindrance to current performance. As a result, Coty has announced a turnaround strategy to enhance its brand portfolio and discover...

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Country Report

Country Report

Baby and Child-Specific Products in the Philippines

Jul 2019

Despite a rapidly growing population and strong economic growth baby and child-specific products stagnated in retail volume terms in 2018, with value growth only sustained by price rises. This could be explained by the performance of Johnson & ...

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Country Report

Country Report

Baby and Child-Specific Products in Germany

Jun 2019

In the past, Germany had a relatively stagnant birth rate, which naturally translated into a smaller population aged between 0-4 compared with previous generations. However, mostly due to the impact of immigration, the birth rate increased in recent ...

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Country Report

Country Report

Baby and Child-Specific Products in Switzerland

Jun 2019

In 2018, most manufacturers of baby and child-specific products focused their innovation efforts on the natural and organic segments, launching a number of new products, as Swiss parents continued to scrutinise the composition of products and ...

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Country Report

Country Report

Baby and Child-Specific Products in Austria

Jun 2019

As witnessed in a number of beauty and personal care categories in Austria, within baby and child-specific products, items positioned in line with the natural or organic trend are increasing in popularity. As consumers were increasingly concerned ...

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Country Report

Country Report

Baby and Child-Specific Products in Egypt

Jun 2019

Most baby and child-specific products witnessed an increase in sales in 2018 due to economic stabilisation after the devaluation of the Egyptian pound at the end of 2016. Compared to 2017, prices were much more stable in 2018 and increased with the ...

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Country Report

Country Report

Baby and Child-Specific Products in Uzbekistan

Jun 2019

High birth rates in Uzbekistan will continue to support robust growth in volume and current value sales for baby and child-specific products over the forecast period. The category will also benefit as rising disposable incomes and improvements in ...

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Country Report

Baby and Child-Specific Products in Hungary

Jun 2019

Baby and child-specific products recorded continuous growth over the review period, which reached a peak in 2018. Growing demand for baby and child-specific products was driven by the improving economic conditions in Hungary. The Hungarian government...

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Country Report

Country Report

Baby and Child-Specific Products in Slovenia

Jun 2019

According to national statistics, there has been a consistent, marginal decline in the number of births since 2013 in Slovenia, as younger couples have chosen to postpone having children due to career development or financial instability. This has ...

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Country Report

Country Report

Baby and Child-Specific Products in Kenya

Jun 2019

The growing young, upwardly mobile and affluent middle-classes continue to drive the sprawl of multi-storied shopping centres and huge complexes offering different shopping experiences. This has been attributed to rapid urbanisation in all major ...

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Country Report

Baby and Child-Specific Products in the United Arab Emirates

Jun 2019

Building on trends witnessed the previous year, 2018 saw the launch of many new-born ranges, such as the Fifi & Friends new collection of natural, hypoallergenic bath and body baby products. One of its most popular products is its organic aloe ...

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Country Report

Country Report

Baby and Child-Specific Products in Morocco

Jun 2019

In Morocco, baby and child-specific products saw a positive performance in current value terms in 2018, thanks to demographic growth and higher incomes. Growth is expected to continue at an even higher rate in the forecast period. Continuously ...

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Country Report

Country Report

Baby and Child-Specific Products in Norway

Jun 2019

Despite booming value sales of baby and child-specific sun care in 2017, which occurred due to good weather during the autumn, sales continued to boom in 2018 following an extraordinarily long and warm spring and summer. Several records were ...

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Country Report

Baby and Child-Specific Products in Pakistan

Jun 2019

The consumer market in Pakistan is gradually moving towards branded alternatives and that trend has followed through in the baby and child-specific products as well. Natural and herbal home remedies have always existed within baby and child-specific ...

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Country Report

Baby and Child-Specific Products in Latvia

Jun 2019

Latvia’s birth rate remained low in 2018 and there are various reasons for this. Chief among them is that young Latvian people are usually more focused on their completing their education and developing their careers, which means that they are ...

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Country Report

Country Report

Baby and Child-Specific Products in Costa Rica

Jun 2019

A rising number of middle- and high-income young millennial parents are adopting healthier lifestyles, and are therefore becoming more conscious and selective regarding their children’s personal care and eating habits. This trend is reflected in the ...

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