Mass Beauty and Personal Care

Market research on mass beauty and personal care products. Standardised and cross-comparable statistics including total market sizes, market shares and industry trends.

Country Report

Country Report

Mass Beauty and Personal Care in the Philippines

Jul 2019

Mass colour cosmetics is expected to drive growth in mass beauty and personal care over the forecast period with local consumers embracing popular global brands such as Maybelline and L’Oréal Paris. Thanks to online make-up tutorials consumers are ...

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Country Report

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Mass Beauty and Personal Care in Germany

Jun 2019

Skin care was the category with the highest sales within overall beauty and personal care in Germany in 2018, and a similar pattern was observed for mass products, with mass skin care recording the highest value sales. The trend towards a natural ...

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Company Profile

Company Profile

Mary Kay Inc in Beauty and Personal Care

Jun 2019

Mary Kay Inc is focused on improving its struggling performance in China, capitalising on growth of colour cosmetics in North America and Latin America, and rebranding to attract younger audiences. The best opportunities are in Latin America, helping...

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Country Report

Country Report

Mass Beauty and Personal Care in Switzerland

Jun 2019

Within mass beauty and personal care, mass adult sun care offers the highest prospects for growth in the forecast period. Mass brands are expected to continue to account for the bulk of sales in sun care in Switzerland, thanks to their wide ...

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Country Report

Country Report

Mass Beauty and Personal Care in Austria

Jun 2019

In 2018, growth in mass beauty and personal care was driven by a number of promotional sales and permanently reduced prices. So-called dauertiefpreis (permanently low prices) were found in the drugstores/parapharmacies dm and Bipa. Retailers competed...

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Mass Beauty and Personal Care in Egypt

Jun 2019

Mass beauty and personal care witnessed a current value increase in 2018. The biggest unit drivers in 2018 were mass hair care and mass bath and shower as their prices did not spike, unlike in other categories. In addition, the need for hair care and...

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Country Report

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Mass Beauty and Personal Care in Uzbekistan

Jun 2019

After being hampered by high inflation in 2018, demand for mass beauty and personal care products is expected to improve over the forecast period as economic conditions in Uzbekistan stabilise. Rising disposable incomes and increasing price ...

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Country Report

Country Report

Mass Beauty and Personal Care in Hungary

Jun 2019

Mass beauty and personal care represented the vast majority of overall sales within beauty and personal care in Hungary over the review period. Since essential personal hygiene products are basic consumer needs, price sensitivity is still the ...

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Mass Beauty and Personal Care in Slovenia

Jun 2019

Mass anti-agers remained the fastest growing category in mass beauty and personal care in 2018 as consumers continued to demand added functionality. Mass skin care sets/kits and mass fragrance sets/kits also saw healthy growth, thanks to rising ...

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Country Report

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Mass Beauty and Personal Care in Kenya

Jun 2019

Mass skin care maintained the highest sales within mass beauty and personal care in 2018, as such products are commonly used by both men and women in the region; especially body care products. Brands, both local and international, increasingly ...

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Country Report

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Mass Beauty and Personal Care in the United Arab Emirates

Jun 2019

Mass products have upped their game by giving consumers better value for money – offering reasonable prices along with good quality. They appeal to “smart” consumers with a good price/quality ratio rather than a low price positioning. This appeals to...

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Country Report

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Mass Beauty and Personal Care in Morocco

Jun 2019

With rising awareness of the possible risks of chemical ingredients, Moroccans are looking at the ingredients of beauty and personal care products. Therefore, many beauty companies joined the ecological trend and improved their product composition – ...

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Country Report

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Mass Beauty and Personal Care in Norway

Jun 2019

While the pharmacy channel is predominantly associated with premium-positioned brands, a wide range of mass pharmacy brands, such as Cosmica, Eucerin, Cliniderm and Dermica, have registered a strong value sales development for most of the review ...

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Country Report

Country Report

Mass Beauty and Personal Care in Pakistan

Jun 2019

At an adoption and growth stage, the beauty and personal care market in Pakistan is still in its infancy compared to the neighbouring markets of India and China. Consumers are slowly catching on the trend of personal grooming and care and the ...

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Country Report

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Mass Beauty and Personal Care in Latvia

Jun 2019

The average amount spent on cosmetics per resident of Latvia annually is as low as EUR81, among the lowest in Europe, according to the Association of Latvian Cosmetic Producers. Latvian residents' cosmetics spending is also the absolute lowest in the...

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Mass Beauty and Personal Care in Costa Rica

Jun 2019

As a broader base of middle- and high-income consumers have become aware of the benefits of adopting more sustainable consumption habits and lifestyles, the demand for functional/natural ingredients and health and wellness-related value proposals ...

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Country Report

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Mass Beauty and Personal Care in Uruguay

Jun 2019

Mass skin care remained the biggest category in value sales in Uruguay in 2018. Particularly in the review period, there were many launches of mass skin care products, which were of high quality and attracted many consumers. Moreover, the quality of ...

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Mass Beauty and Personal Care in Azerbaijan

Jun 2019

In 2018, the macroeconomic situation in Azerbaijan alleviated, reflected in the rising disposable incomes of local consumers. Although Azerbaijanis increased their expenditure on non-essential products, they remained price-conscious and continued to ...

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Country Report

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Mass Beauty and Personal Care in Taiwan

Jun 2019

In 2017, the decline in the number of Chinese tourists to the country had a negative impact on sales of mass skin care, especially local brands such as Dr. Morita, My Scheming and Dr Wu. As Chinese tourists have previously been in the habit of ...

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Country Report

Country Report

Mass Beauty and Personal Care in Estonia

Jun 2019

Mass beauty and personal care continued to see positive development in 2018. The need for mass products is predominant amongst major consumer groups, as a significant part of population remains price sensitive. Meanwhile, improving purchasing power ...

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