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Fragrances

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Global Company Profile

Estée Lauder Cos Inc in Beauty and Personal Care

Aug 2021

Estée Lauder Cos Inc performed in line with premium beauty and personal care’s decline in 2020, but growth in skin care, rising online sales in the US and China, and above-industry performance of La Mer helped to offset some of the decline. China is…

USD 570
Country Report

Fragrances in Switzerland

Jun 2021

Sales of fragrances declined by 6% in 2020, with COVID-19 impacting the landscape in several ways. This includes home seclusion, with consumers having less need to wear fragrances if not going out to work, socialising or attending occasions and…

USD 990
Country Report

Fragrances in Austria

Jun 2021

Consumers typically invest in fragrances to wear when out and about, such as socialising or while at work; therefore, with consumers forced to spend more time at home in 2020 due to COVID-19 sales plummeted. Consumer priorities changed as a result of…

USD 990
Country Report

Fragrances in Cameroon

Jun 2021

Retail volume sales of fragrances declined for the first time in 12 years during 2020. The economic shock of the pandemic led many local consumers to reduce their discretionary spending. The impact of this on demand for fragrances was exacerbated by…

USD 990
Country Report

Fragrances in Ireland

Jun 2021

Fragrances posted a decline of 11% in 2020 due to the combination of reduced social occasions and the discretionary nature of fragrances, both negatively impacting demand. While sales of both premium and mass fragrances declined in 2020, the…

USD 990
Country Report

Fragrances in Brazil

Jun 2021

While the impacts of the COVID-19 pandemic were strong in terms of long-term social isolation measures and a reduction in many household incomes, one aspect of the Brazilian population persisted: using fragrances daily. Perceived as essential by many…

USD 990
Country Report

Fragrances in South Africa

Jun 2021

Fragrances experienced strong current value declines across both the mass and premium segments in 2020, although the latter was the hardest hit. With people spending more time indoors, this led to a change in grooming patterns. Consumers did not use…

USD 990
Country Report

Fragrances in Kenya

Jun 2021

Following the outbreak of COVID-19 in the country, Kenyan authorities advised consumers around the country remain at home as much as possible, limiting their contact with other people in order to curb the spread of the virus through the population.…

USD 990
Country Report

Fragrances in Uzbekistan

May 2021

Fragrances will respond negatively to the COVID-19 pandemic in 2020 overall as current value sales decline notably. This serious contraction can be explained on two levels: firstly, fragrances are largely sold in non-essential stores which have been…

USD 990
Country Report

Fragrances in Kazakhstan

May 2021

Retail sales of fragrances suffered considerably as a result of COVID-19-related restrictions, declining by 11% in current value terms and as much as 17% in volume terms in 2020. Active promotions slightly encouraged sales as stores reopened,…

USD 990
Country Report

Fragrances in Lithuania

May 2021

A notable decline was recorded in fragrances in 2020 due to the COVID-19 pandemic. Fragrances are among the first products that consumers stop buying when their incomes come under pressure due to the non-essential nature of the products. Furthermore,…

USD 990
Country Report

Fragrances in Bolivia

May 2021

Bolivian women are used to hair removal and many have incorporated this into their daily habits. Bolivia’s varied racial heritage strongly influences the performance of depilatories in rural areas. However, depilatories will respond negatively to the…

USD 990
Country Report

Fragrances in North Macedonia

May 2021

Fragrances is expected to see a sharp decline throughout 2020 in response to the COVID-19 pandemic. This main reason for this is due to social distancing regulations and lockdown measures that have reduced sales significantly. More people are working…

USD 990
Country Report

Fragrances in Pakistan

May 2021

Fragrances was particularly hard hit by COVID-19 in 2020, as like colour cosmetics it faced higher exposure to both the societal and economic consequences of the pandemic than most areas of Pakistan’s beauty and personal care market. Home seclusion,…

USD 990
Country Report

Fragrances in Nigeria

May 2021

Like colour cosmetics, fragrances was one of the worst performing beauty and personal care categories in Nigeria in 2020 due to the home seclusion trend as a result of the pandemic-induced lockdown introduced by the government in March in an attempt…

USD 990
Country Report

Fragrances in Slovenia

May 2021

Fragrances sales in Slovenia were significantly impacted in 2020 as a result of the COVID-19 pandemic. Social distancing measures reduced the need or attractiveness of these products as less frequent social gatherings and working from home mandates…

USD 990
Country Report

Fragrances in Belgium

May 2021

Fragrances was hit hard by the event of COVID-19 in 2020, due to such products being seen as superfluous during times of social distancing, lockdowns, working from home, and limited social or entertainment activities. In fact, fragrances saw almost…

USD 990
Country Report

Fragrances in Uruguay

May 2021

Fragrances performed well in 2020, in spite of COVID-19, with double-digit current value growth. However, volumes declined slightly. The reason for the boost in current value sales was with international disrupted, there was a dramatic decline in…

USD 990
Country Report

Fragrances in the United Arab Emirates

May 2021

The United Arab Emirates has a global reputation for fragrance, as it is integral to local culture and traditions. Fragrances have traditionally played a very important role in Arabian culture. Emiratis are amongst the biggest spenders per capita at…

USD 990
Country Report

Fragrances in Georgia

May 2021

Fragrances recorded one of the worst performances within beauty and personal care in 2020 due to the home seclusion ignited by COVID-19. Many local consumers only wear fragrances when they are outside of the home environment either when socialising…

USD 990
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