Premium Beauty and Personal Care

In 2021, premium beauty and personal care saw a return to positive current value growth. However, this was largely due to inflation. Most premium beauty and personal care products in Georgia are imported from abroad, and the devaluation of the local…

A healthy share of purchases in premium beauty and personal care categories such as fragrances, skin care and colour cosmetics is made in duty free shops at airports during international holidays and business travel. However, due to the second wave…

With Uruguay’s borders being closed, sales of premium fragrances registered strong growth in volume and value terms in 2021. Consumers usually buy premium fragrances in duty-free shops, but during 2021 the demand was exclusively focused on stores…

Premium beauty and personal care suffered heavy losses in 2020. This was partly because mass beauty and personal care was more widely available through channels that remained open during the height of the pandemic (eg supermarkets, hypermarkets,…

Premium skin care saw remarkable current value growth once again in 2021, driven by the ongoing premiumisation trend and more segmented demand from consumers. As awareness of healthy living is increasing rapidly and consumers are paying more and more…

Having declined at a double-digit rate during 2020, retail constant value sales of premium beauty and personal care began to recover in 2021 but remained below their pre-pandemic peak. During the review period prior to the onset of the pandemic,…

Premium beauty and personal care is seeing booming sales, as pandemic restrictions start to lift and lifestyles return to some sense of normality, with more socialising and opportunities to wear cosmetics and fragrances. Consumers with more stable…

Premium beauty and personal care was hit hardest by lockdown and other restrictions in Poland in 2020. The year 2021 saw a significant revival in premium beauty and personal care sales, particularly as aspirational consumers were able to return to…

Premium beauty and personal care experienced a robust bounce-back in 2021, supported by declining COVID-19 rates and the reopening of the economy, and consumers returning to workplaces and resuming out-of-home activities. The reopening in 2021 that…

Despite Colombia suffering from reduced consumer purchasing power, job insecurity and a more general negative economic outlook in terms of inflation, premium beauty and personal care still saw a return to growth in current value terms in 2021. These…

Despite the declining number of expatriates, there has been a significant increase in affluent and wealthy individuals in Singapore, due to the influx of family offices and fund management companies. The exit of expatriates in middle management roles…

Premium beauty and personal care achieved solid current value growth in 2021, despite the difficult economic context the country. Romanian consumers showed an increased interest in premium products, especially in colour cosmetics, fragrances and skin…

Since the financial crisis, premium beauty and personal care has been recording strong annual sales growth in current value terms. This was the case throughout the review period, prior to the pandemic, as consistent increases in consumer purchasing…

The Coronavirus (COVID-19) crisis in Serbia more harshly impacted premium beauty and personal care than mass beauty and personal care in 2020. Many consumers were quick to cut back on or eschew purchases of some premium products as lockdowns, face…

Premium beauty and personal care in Guatemala contracted in 2020 due to COVID-19 as some consumers switched to mass brands for economic reasons as the pandemic increased financial insecurity. Some high-income consumers, however, continued or…

Premium beauty and personal care products were negatively impacted by 2020 pandemic restrictions, with current value sales falling. Two factors contributed to the muted performance. With people going out less, products such as premium fragrances and…

Among the main reasons for slow growth in 2020 was the economic impact of the Coronavirus (COVID-19) crisis, which increased consumer price-sensitivity and fostered economising behaviour. In addition to economic uncertainty and pressure on household…

Premium beauty and personal care recorded a better performance than mass beauty and personal care in 2021, registering robust current value growth. The primary consumers of premium beauty and personal care are mid-income and higher-income households…

Premium beauty and personal care registered a significant value sales decline in 2020 due to the pandemic, and subsequent lockdown and other restrictions. The decline was deeper than felt by the mass segment as premium products, by nature more…

Faced with significant reductions in revenue due to the lack of inbound tourism, many players within premium beauty and personal care had to find opportunities for growth in the local market. Domestic consumption of premium goods increased, including…