Men's Grooming
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Strategy Briefing
Competitive Strategies in Beauty and Personal Care
Dec 2018
International players and heritage brands are increasingly facing competition from local and regional companies, niche labels and alternative business concepts. These challenges serve as an inspiration for innovation with multinationals actively ...
Company Profile
Unilever Group in Beauty and Personal Care
Nov 2018
Unilever continued to outperform the industry in 2017 fuelled by its series of acquisitions of trendy and premium brands. These acquisitions allowed the company to diversify its portfolio and strengthen key categories such as skin care. Unilever has ...
Company Profile
L’Oréal Groupe in Beauty and Personal Care
Nov 2018
L’Oréal leads global beauty and personal care. Facing dynamic niche brands, the company is stepping up acquisition activity and alliances with beauty tech start-ups to renew its portfolio and innovation strategy. As smart diagnostics, healthy living ...
Company Profile
Natura&Co in Beauty and Personal Care
Nov 2018
Natura&Co´s challenges go global with the integration of all three brands: Natura, Aesop and The Body Shop. Natura brand grows in Latin America, thanks to the rebound in its Brazilian operations. The integration process with TBS is expected to ...
Company Profile
Kao Corp in Beauty and Personal Care
Oct 2018
In 130 years of existence, Kao Corp has achieved some notable successes. It is the 10th largest beauty and personal care (BPC) player worldwide, and has respected skin care expertise. In the wake of J-Beauty, Kao has pushed to expand internationally ...
Company Profile
Colgate-Palmolive Co in Beauty and Personal Care
Oct 2018
Colgate-Palmolive Co once again outperformed the BPC market this year, but with a narrowing advance. Colgate’s oral care engine is slowing relative to local competitors who find new ways to challenge the global leader, especially in dynamic ...
Company Profile
Estée Lauder Cos Inc in Beauty and Personal Care
Sep 2018
Estée Lauder Cos has seen above industry level growth, helped by the solid performance of its newer acquisitions in its core markets: the US, the UK and China. The company continues to expand in emerging markets while widening its distribution ...
Company Profile
Coty Inc in Beauty and Personal Care
Sep 2018
Following the acquisition of P&G brands, Coty earned itself a spot among the leading global beauty companies, and currently leads the fragrance industry. However, it continues to struggle for top line growth, due to challenges to increase revenue ...
Company Profile
Procter & Gamble Co, The in Beauty and Personal Care
Aug 2018
Procter & Gamble reshaped the global beauty and personal care landscape when it divested more than 40 brands to a rival group in 2016. Two years later, the group is rationalising its portfolio by capitalising on its major brands and acquiring niche ...
Company Profile
Beiersdorf AG in Beauty and Personal Care
Aug 2018
Amidst growing competition, changing consumer demand and surging product innovation, the beauty market’s complex landscape makes it challenging for Beiersdorf to match industry growth. While the company’s strength rests on mass-driven Nivea, ...
Strategy Briefing
Opportunities for Halal Beauty in Western Europe
Jul 2018
Muslim consumers increasingly seek beauty products that align with their religious beliefs while not compromising their modern Western European values. Lack of halal certification standards, and low consumer awareness of the benefits of halal ...
Country Report
Men's Grooming in Kenya
Jul 2018
An increased focus on personal grooming, heightened marketing campaigns, growth in the urban population and rising incomes among Kenya’s mid-income segment all impacted positively on value growth for men’s grooming during 2017. This was further ...
Country Report
Men's Grooming in New Zealand
Jun 2018
As men’s skin care has become a more relevant category, particularly amongst young men, this has made the positioning and performance of men’s post-shave and men’s skin care products somewhat blurred. Prior to gentler post-shave products, alcohol was...
Country Report
Men's Grooming in Vietnam
Jun 2018
As the demand for men’s grooming products grows, many key players are focusing on developing their own strengths in key categories to position themselves in consumers’ mind as well as increase their value share. Unilever Vietnam International Co Ltd,...
Country Report
Men's Grooming in Peru
Jun 2018
Men’ grooming continued to grow in 2017 as Peruvian men were looking for specialised products and were reluctant to use family products or those intended for women; however, low economic growth resulted in fewer new consumers trying specific products...
Country Report
Men's Grooming in Taiwan
Jun 2018
Men’s grooming is likely to register slightly stronger value growth over the forecast period than it did over the review period in constant 2017 terms. Limits remain on the category’s sales growth potential as demand edges ever closer to maturity. ...
Country Report
Men's Grooming in Macedonia
Jun 2018
The dynamic men’s grooming category witnesses the annual launch of new products to compete based on innovation and added-value. Dynamism is equally strong across men’s shaving, men’s skin care and men’s hair care. The focus is on men’s health and an ...
Strategy Briefing
New Consumer Values Foster Disruptive and Novel Concepts in Beauty
May 2018
The needs and values of beauty consumers will continue to evolve in tandem with behavioural shifts stemming from healthier lifestyles, digital connectivity, ethical consumerism, as well as more authentic experiences. With consumers adopting more ...
Country Report
Men's Grooming in Nigeria
May 2018
Men’s grooming is expected to continue to grow over the forecast period due to the increasing young urban adult male population, which places more of a premium on appearance. Men’s razors and blades, the largest area, offers products which are ...
Country Report
Men's Grooming in Egypt
May 2018
Men’s grooming in Egypt chiefly consists of men’s shaving, while men’s toiletries remained fairly small in 2017. This can be attributed to the fact that a significant proportion of the male demographic in Egypt does not make use of toiletries that ...
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