Skin Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Skin Care in Mexico

Jun 2023

Skin care continued to see dynamic growth in current value terms in 2022, continuing on from the strong performance seen in 2021. Sales of skin care were strongly favoured by growing trends towards self-care and wellness, paired with an increased…

USD 1,195
Country Report

Skin Care in Austria

Jun 2023

Skin care saw healthy retail current value growth in 2022, although retail volume sales dropped following slight-to-moderate increases through the review period, including during the height of the Coronavirus (COVID-19) pandemic in 2020 and 2021.…

USD 1,195
Country Report

Skin Care in Georgia

May 2023

Skin care recorded positive retail volume growth across the forecast period thanks to several factors. Consumers have become more knowledgeable about various skin care products, their usage and ingredients, and as such, skin care routines have grown…

USD 1,195
Country Report

Skin Care in France

May 2023

In 2022, skin care is synonymous with the lightening of beauty routines which favour a “less is more” approach. Indeed, beauty in 2022 was strongly related to wellbeing – naturalness, authenticity, feeling good, having fun, are all values…

USD 1,195
Country Report

Skin Care in Bulgaria

Apr 2023

Skin care continued to record growth in 2022, with products with specific ingredients that target skin problems becoming increasingly popular among Bulgarians. Hyaluronic acid, niacinamide, salicylic acid and caffeine are some of the most…

USD 1,195
Country Report

Skin Care in Brazil

Jul 2023

Skin care in Brazil experienced double-digit growth in retail current value terms in 2022, and continued to be the eighth largest global market in the category. An interesting highlight is the body care category, which accounted for 57% of overall…

USD 1,195
Country Report

Skin Care in Kenya

Jun 2023

Skin care in Kenya is a fast-growing industry, which has attracted many multinationals to launch their products in the territory. For example, as seen with the global giant MAC Cosmetics, which is well-known for its colour cosmetics overall, along…

USD 1,195
Country Report

Skin Care in Singapore

May 2023

Despite inflationary pressures, the unit prices of skin care products have not been showing significant fluctuations, due to the presence of budget-friendly alternatives, parallel imports, and an increasing spate of new entrants in the category. It…

USD 1,195
Country Report

Skin Care in Lithuania

May 2023

After being the best performing product area in 2021, skin care continued to present a strong growth rate in 2022. Much of this was the influence of COVID-19 lockdowns and home seclusion, during which some consumers actively strengthened their…

USD 1,195
Country Report

Skin Care in Egypt

May 2023

The Egyptian market is seeing a huge shift towards dermocosmetics brands. Consumers are opting for quality over quantity, and increasingly referring to dermatologists as a trusted source of information and choosing products that are recommended by…

USD 1,195
Country Report

Skin Care in Morocco

May 2023

One of the key factors that has growth in skin care in Morocco in recent years is the widening of the consumer group for these products to include younger women who in the past might not have considered it important to begin thinking about skin care…

USD 1,195
Country Report

Skin Care in Colombia

May 2023

Skin care was one of the best performing beauty and personal care products in 2022. In spite of high inflation caused by factors such as continuing global supply disruptions and local currency devaluation, which made imports in particular more…

USD 1,195
Country Report

Skin Care in Azerbaijan

May 2023

Azerbaijan’s proximity to both Ukraine and Russia has created a lot of uncertainty and while Azerbaijan benefitted from increasing global energy prices in 2022 as a result of the war - on the flip side, Azerbaijan is heavily dependent on trade and…

USD 1,195
Country Report

Skin Care in Algeria

Apr 2023

Despite rising inflation, skin care witnessed a modest rise in volume growth in 2022. Consumer uptake of mass and premium products remained positive due to the growing popularity of skin care and as consumers continued to indulge in self-pampering,…

USD 1,195
Country Report

Skin Care in Germany

Jun 2023

In 2022 skin care registered only slow retail current value growth. This was mainly the effect of lower demand for body care products. Categories such as firming/anti-cellulite body care and general purpose body care registered strong double-digit…

USD 1,195
Country Report

Skin Care in Australia

Jun 2023

Both retail volume and current value growth rates of skin care notably slowed in 2022 when compared to 2021’s more dynamic performance. Purchase frequency began to normalise, as local consumers returned to pre- pandemic lifestyles. This translated…

USD 1,195
Country Report

Skin Care in Uzbekistan

May 2023

Skin care category remains in demand and popular in Uzbekistan. The COVID-19 pandemic taught consumers to take better care of their health and personal hygiene, which also translated into skin care. Indeed, skin care saw a bumper year in 2020, as…

USD 1,195
Country Report

Skin Care in Serbia

May 2023

During the review period, there was a shift in skin care trends in Serbia from natural skin care to expert care. Consumers increasingly paid attention to functional skin care that effectively addressed specific skin issues. This led to a growth in…

USD 1,195
Country Report

Skin Care in Guatemala

May 2023

Belcorp Guatemala SA maintained its lead in skin care in 2022, thanks to the popularity of its three brands targeted to different female consumer audiences: teenagers, young women, and more mature women, with products adapted to suit each consumer…

USD 1,195
Country Report

Skin Care in Chile

May 2023

After a year of historic growth for Chilean skin care in 2021, driven by dynamic consumer demand, the category witnessed a significant slowdown in 2022. This moderation in growth was primarily due to inflationary pressures, forcing consumers to…

USD 1,195
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