Baby and child-specific products will register healthy constant value growth over the forecast period, A high birth rate will support volume sales. Moreover, ongoing urbanisation, the rising number of women in employment and the growth of modern retailing will result in more consumers gaining access to baby and child-specific products over the forecast period.
Consumers are increasingly concerned about climate change and protecting the environment, with the devastating floods in 2022 bringing home the seriousness of climate change. This also ties into protecting their children’s health.
Packaging will be a key way to drive value sales. Stand-out attractive design, as well as giving informative product details, will help to sway consumers.
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Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.See All of Our Definitions
This report originates from Passport, our Baby and Child-specific Products research and analysis database.
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