Country Report

Rice, Pasta and Noodles in

Rice, Pasta and Noodles in Morocco

36 pages, Nov 2017

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

TRENDS

Rice, pasta and noodles are considered to be basic staples in Morocco. Many consumers become familiar with noodles and pasta due to foodservice outlets that serve such food. Additionally, companies have been advertising these products heavily over the last decade and succeeded in gaining the attention of local consumers. Thus, they have become a go-to food for consumers looking for a quick meal option.

COMPETITIVE LANDSCAPE

Mundiriz was the leading player in rice, pasta and noodles with a 12% share of retail value sales in 2017. Cigala is a very popular brand in rice; and the leader overall. The company also has very strong national coverage and targets people from all income groups with a wide range of products and sizes.

PROSPECTS

Rice, pasta and noodles will remain basic staples in Morocco. Many consumers use these products to cook quick and easy-to-prepare meals. Moroccans are becoming very familiar with these products and per capita volume consumption has increased gradually over the review period.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Rice Pasta and Noodles Sample Report Rice Pasta and Noodles Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Rice, Pasta and Noodles industry in Morocco with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Rice, Pasta and Noodles industry in Morocco, our research will save you time and money while empowering you to make informed, profitable decisions.

The Rice, Pasta and Noodles in Morocco market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Rice, Pasta and Noodles in Morocco?
What are the major brands in Morocco?
With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
How are manufacturers addressing consumer concerns over health and obesity?
What does the future hold for ethically sourced products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Want to find out more about this report?

Request more information