Although sustainability is not top of mind for the average consumer when restocking staples in their pantry, it will see accelerated growth in the forecast period, as an area of concern for stakeholders throughout the production line. Shifting climate patterns will continue to disrupt what the industry has traditionally known about regional weather patterns, yielding poor harvests for staple ingredients in areas that previously led in global staples production.
In addition to climate conditions threatening crops around the globe, geopolitical tensions are expected to remain relevant. As many other staples, rice, pasta and noodles will be forced to brace against cross-industry competition for ingredients.
With the tense socioeconomic environment expected to continue driving demand for convenience products in staples, consumers will be faced with rising premiumisation in categories such as pasta and noodles. Following a period of revenge spending and a desire for experiences post-pandemic, the refresh of instant noodles, for example, has allowed consumers to have a different perception of such products.
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Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.See All of Our Definitions
This report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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