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Learn moreNov 2020
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Rice, pasta and noodles is expected to see a dramatic surge in demand in 2020 as consumers have been eating more meals at home due to COVID-19 restrictions and fewer foodservice options. Stockpiling is also expected to contribute to growth in the category as consumers are buying larger quantities of products with long shelf lives, such as products in this category.
Barilla, owned by Barilla Holding SpA, is expected to increase its value share in rice, pasta and noodles in 2020 thanks to heavy investment in advertising. The company has also paid increased attention to promotional activities, offering regular discounts on their popular pasta brand.
The competition in noodles is expected to intensify in 2020. Indofood PT with their Indomie brand and CG Foods Europe doo with their Wai Wai brand have both used similar advertising campaigns.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Rice, Pasta and Noodles industry in Serbia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Rice, Pasta and Noodles industry in Serbia, our research will save you time and money while empowering you to make informed, profitable decisions.
The Rice, Pasta and Noodles in Serbia market research report includes:
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Why buy this report?
This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.