Rice, pasta and noodles will register a minimal increase in constant value and volume sales over the forecast period. Value for money will drive value sales over the forecast period, especially if inflationary pressures continue to linger, and players will have to offer competitive prices in order to compete.
New healthy options are expected over the forecast period, in both rice and pasta. Given the growth in the health and wellness trend in Ecuador, producers will likely begin to place more emphasis on products with added vitamins and minerals or using whole grains.
With supermarkets continuing to expand across Ecuador, it is expected that private label will also gain value share over the forecast period. Consumers increasingly appreciate the high quality and lower prices, compared with branded products.
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Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Ecuador with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Ecuador, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.See All of Our Definitions
This report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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