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Learn moreNov 2020
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At the start of the COVID-19 pandemic in spring, retail sales of rice, pasta and noodles jumped. Concerned about disruptions in the supply chain, Polish consumers stockpiled these essential products.
Noodles saw slow current value growth in 2019, after many years of decline, and thanks to stockpiling is registering double-digit growth in 2020. Over the review period, noodles declined due to the consumer perception that these products are unhealthy, especially as noodles in Poland is mainly comprised of instant noodles.
Collectively, private label continues to lead rice, pasta and noodles in value terms in 2020, although its share is declining, particularly as smaller, local, branded players have been well supported by Poles during the pandemic. Also, Polish consumers have become more aware of what constitutes good-quality Italian pasta, for instance, and are thus starting to look for better-quality branded products, although falls in disposable incomes arising from the financial fallout of COVID-19 may slow this trend.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Rice, Pasta and Noodles industry in Poland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Rice, Pasta and Noodles industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.
The Rice, Pasta and Noodles in Poland market research report includes:
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Why buy this report?
This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.