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Learn moreNov 2020
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After seeing slow but solid retail volume growth rates during most of the review period, rice, pasta and noodles has seen a particularly dynamic volume increase in 2020, along with even stronger current value growth. Hardly any other packaged food category was affected by the COVID-19 pandemic in Austria as strongly as pasta, rice and noodles.
The largest category, pasta, has seen the strongest retail volume increase in 2020, due mainly to the dynamism of dried pasta, which has a long shelf life. This category also encompasses a wide range of products, including spaghetti, penne, macaroni and tagliatelle, amongst others, meaning it can be used for a wide variety of dishes.
Combined private label has maintained its leading position within rice, pasta and noodles in value terms in 2020. Private label player Rewe International has also remained the leading individual company with its Chef Menü, Clever and Ja! Natürlich lines, amongst others.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Rice, Pasta and Noodles industry in Austria with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Rice, Pasta and Noodles industry in Austria, our research will save you time and money while empowering you to make informed, profitable decisions.
The Rice, Pasta and Noodles in Austria market research report includes:
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Why buy this report?
This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.