Over the forecast period, the demand for pasta is set to be stable. The familiarity and popularity of Mediterranean cuisines, especially Italian dishes, will support the performance of pasta.
Rice is also expected to record modest, but stable retail volume and value growth rates over the forecast period. As in pasta, players are predicted to focus more on healthier and more innovative options to retain interest among consumers.
Asian cuisine is set to be one of the fastest growing trends over the forecast period which will provide considerable potential for noodles. As such, Albert Heijn has already added 50 new variants of instant noodles to its assortment toward the end of the review period, featuring new authentic brands from different Asian countries.
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Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.
See All of Our DefinitionsThis report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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