Rice will remain the largest category in pasta, rice and noodles over the forecast period as it is a major staple in Azerbaijan and is widely used in many dishes. Although the category is mature, future moderate growth is expected to be attributable to population growth in the country.
The pasta category is set to register continued growth over the period to 2027, in both value and in volume terms, despite the general perception in the country that pasta is not a healthy product that can cause weight gain. There is a chance that pasta consumption occasions will grow going forward together with the rising popularity of global cuisine in Azerbaijan.
Even though traditional grocery retailers, mainly including independent small grocers and other grocery retailers, continue to account for the largest value shares of rice, pasta and noodles in 2022, the value share of modern grocery retailers surged significantly during the review period, driven by retail chains’ fast penetration and improved shopping habits among local consumers. Modern grocery retailers, the fastest-growing channel in Azerbaijan, includes convenience stores, supermarkets, hypermarkets and discounters.
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Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Azerbaijan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.See All of Our Definitions
This report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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