Convenience and price are expected to underpin the demand for products like instant noodles and pre-cooked rice in the forecast period. Consumers leading busy modern lifestyles are increasingly looking for products that save time and effort in cooking.
While pasta prices are set to rise further, these products are predicted to continue to enjoy popularity among the working population, as pasta dishes are quick and easy to cook, filling, and popular choices as side dishes. Retailers prefer to stock pasta products with long durability and 10-15mins cooking time, as these options tend to be most in demand.
Rice may be used more widely as a substitute food, due to the increase in the price of wheat, which affects pasta and other food options, during the forecast period. This would widen the demand potential for rice, while reducing existing stocks and exerting upward price pressure in the category.
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Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.See All of Our Definitions
This report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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