Tackling animal welfare and ethical concerns is a key strategy among Finland’s milk producers who are keen to be transparent. Domestic brand Juustoportti advertises its milk to be of high welfare since its cows are free to go outdoors even during the winter season.
Packaging is receiving more attention too as brands look to raise their environmental status. At the start of 2022, Satamaito relaunched its carton design using packaging that is now made with only domestically produced materials by Stora Enso in Finland.
Tackling environmental concerns is becoming the new norm in the Finnish dairy industry and consequently sustainability is increasingly seeing improvement in Finland. The quest to become carbon neutral and leave a zero carbon footprint is a major target for leading players such as Valio and the commitment behind this will only build in the coming years.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Finland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Finland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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