Drinking milk will register moderate constant value growth and healthy volume growth over the forecast period. Drinking milk is considered an essential part of the Egyptian diet and this will support volume sales.
There will be opportunities for added-value developments, including functional claims. Further levels of segmentation are expected, including more offerings of lactose-free.
Plant-based milk could be an increasing threat to dairy drinking milk. The recent entry of Egypt’s largest drinking milk player, Juhayna, into the plant-based milk space is an indication of expected growth over the long term.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.See All of Our Definitions
This report originates from Passport, our Drinking Milk Products research and analysis database.
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