The launch of Arla’s organic shelf stable milk by Cumila Gemilang Indonesia PT in 2023 taps into the ongoing health and wellness trend that is expected to continue developing in Indonesia over the forecast period. Packaged in UHT form, this milk variant offers nutritional benefits and has a lower environmental footprint.
Demand for fresh milk is expected to continue to increase in the coming years, supported by several factors. First, until recently, fresh milk was only available in some convenience stores, whereas it can now be found across this retail channel in larger cities as well as in selected outlets in smaller cities.
E-commerce is becoming more of a sales driver in drinking milk products, with this channel attracting more consumers as it becomes increasingly easy to use and more reliable, swifter and more affordable in terms of delivery. Although e-commerce saw steady growth during the pandemic, its contribution to overall sales was expected to remain limited across the forecast period.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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