Higher packaged milk prices are on the cards as the government considers implementing an 18% sales tax on packaged milk. The price of raw fresh unpackaged milk has also been raised in the country due to higher raw material costs.
Shelf-stable cow’s milk will continue to grow well in Pakistan, as the most widely available packaged milk product in the country. However, goat, camel and buffalo milk are also consumed in very small quantities.
Pakistan will receive cooperation from China to help develop its dairy industry with the production of high milk-yielding cows. This partnership is aimed at enhancing Pakistan’s dairy industry by introducing and breeding superior types of cows well known for their high milk production yields.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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