The future looks flat for sugar confectionery, with diminishing demand due to dietary trends and a continued consumer shift towards product areas which boast greater levels of innovation. Apart from medicated confectionery, products in sugar confectionery appear at odds with current health trends.
Private label remains underdeveloped in sugar confectionery in 2022, with such products failing to claim a measurable share of total current value sales. However, this is likely to change over the forecast period as consumer acceptance of private label products in general is increasing in Bosnia and Herzegovina, and inflationary pressures will help to push private label more to the fore.
With concerns about obesity, diabetes and other diet-related health problems on the rise in Bosnia and Herzegovina, the perception of medicated confectionery as a healthier choice should continue to support growth in retail volume and current value sales over the forecast period. The fact that medicated confectionery primarily appeals to adults, a consumer group that has traditionally been neglected by sugar confectionery manufacturers, will also help to sustain the expansion of the product area.
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Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gums, jellies and chews, toffees, caramels, nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Sugar Confectionery research and analysis database.
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