Sugar confectionery is projected to experience continuous growth in both retail volume and current value terms throughout the forecast period. However, this growth will primarily be driven by the largest category, pastilles, gummies, jellies and chews.
Although the demand for zero-sugar and low sugar options has been growing in sugar confectionery, persistent concerns regarding the safety of such products have emerged. Recent posts on social media platforms, particularly those frequented by parents, have raised alarm about children experiencing stomach aches and diarrhoea after consuming zero-sugar jellies that use sugar alcohols such as maltitol and sorbitol instead of traditional sugar.
The outlook for pastilles, gummies, jellies and chews in South Korea is promising, with expected growth in both retail volume and current value terms over the forecast period. This can be attributed to shifting consumer preferences, as more people are moving away from traditional gum and seeking out confectionery options with diverse flavours and textures.
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Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.See All of Our Definitions
This report originates from Passport, our Sugar Confectionery research and analysis database.
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