Sugar confectionery looks set to record modest but steady growth in retail volume sales over the forecast period, with the majority of categories expected to expand consistently in this respect. Current value sales will continue to increase at a faster pace, though growth will slow gradually as inflation comes down and unit prices stabilise.
Medicated confectionery is expected to be by far the most dynamic performer in retail volume growth terms over the forecast period. The functional nature of these products will continue to shield the category from rising concern about the negative health effects of sugar consumption, and ensure it is less exposed to more cautious attitudes to spending for as long as high inflation continues to drive up prices and erode purchasing power.
ZIV EOOD, one of Bulgaria’s biggest sweet biscuits producers, recently acquired the operations of local confectionery manufacturer Zaharen kombinat Plovdiv. The latter is present in multiple sugar confectionery categories, including boiled sweets, where it has held the leading position for many years.
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Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Sugar Confectionery research and analysis database.
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