Generationally shifting purchasing power and perceptions of the scope of sugar confectionery will make navigating the years ahead equally exciting and treacherous. The strong fight for share amongst Hershey, Ferrara, and Mars Wrigley will turn the focus towards this new consumer landscape.
Online purchases of sugar confectionery are poised to account for a double-digit share of retail value sales in 2023, and are set to increase further in the US. Digital engagement will be a means not only to drive brand awareness across retail channels, but also to incentivise mobile purchasing.
With unit prices of sugar confectionery suffering double-digit growth in 2022, with strong growth set to continue in 2023, many consumers will consider how much space exists in their budget for confectionery. Even with the likelihood that prices will stabilise after 2023, habit persistence and stagnant wages will keep buying habits primarily to essentials, with the occasional moment of indulgence.
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.See All of Our Definitions
This report originates from Passport, our Sugar Confectionery research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!