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Sugar Confectionery in Morocco

July 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Sugar Confectionery industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Sugar Confectionery in Morocco report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Sugar Confectionery in Morocco?
  • Which are the leading brands in Sugar Confectionery in Morocco?
  • How are products distributed in Sugar Confectionery in Morocco?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Sugar Confectionery?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Morocco?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Sugar Confectionery in Morocco - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Stronger performance expected as restrictions are eased
Adapting to the health and wellness trend
Michoc gains ground on leader

PROSPECTS AND OPPORTUNITIES

Expansion of local players set to play key role in category development
Reduction in sugar subsidies represents a challenge for local players
Growing competition from chocolate confectionery
Summary 1 Other Sugar Confectionery by Product Type: 2021

CATEGORY DATA

Table 1 Sales of Sugar Confectionery by Category: Volume 2016-2021 Table 2 Sales of Sugar Confectionery by Category: Value 2016-2021 Table 3 Sales of Sugar Confectionery by Category: % Volume Growth 2016-2021 Table 4 Sales of Sugar Confectionery by Category: % Value Growth 2016-2021 Table 5 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2016-2021 Table 6 NBO Company Shares of Sugar Confectionery: % Value 2017-2021 Table 7 LBN Brand Shares of Sugar Confectionery: % Value 2018-2021 Table 8 Distribution of Sugar Confectionery by Format: % Value 2016-2021 Table 9 Forecast Sales of Sugar Confectionery by Category: Volume 2021-2026 Table 10 Forecast Sales of Sugar Confectionery by Category: Value 2021-2026 Table 11 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2021-2026 Table 12 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2021-2026

Snacks in Morocco - Industry Overview

EXECUTIVE SUMMARY

Snacks in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for snacks?
Chart 1 Snacks Value Sales Growth Scenarios: 2019-2026 Chart 2 Snacks Impact of Drivers on Value Sales: 2019-2026

MARKET DATA

Table 13 Sales of Snacks by Category: Volume 2016-2021 Table 14 Sales of Snacks by Category: Value 2016-2021 Table 15 Sales of Snacks by Category: % Volume Growth 2016-2021 Table 16 Sales of Snacks by Category: % Value Growth 2016-2021 Table 17 NBO Company Shares of Snacks: % Value 2017-2021 Table 18 LBN Brand Shares of Snacks: % Value 2018-2021 Table 19 Penetration of Private Label by Category: % Value 2016-2021 Table 20 Distribution of Snacks by Format: % Value 2016-2021 Table 21 Forecast Sales of Snacks by Category: Volume 2021-2026 Table 22 Forecast Sales of Snacks by Category: Value 2021-2026 Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026 Table 24 Forecast Sales of Snacks by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 2 Research Sources
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Sugar Confectionery research and analysis database.

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