Sugar confectionery saw slowed volume growth in 2020 as a result of the COVID-19 pandemic due to both the economic repercussions and consumers wanting to eat healthier during home confinement. In 2021, sugar confectionery will continue to see slowed volume growth for a number of reasons.
The COVID-19 pandemic will further impact inflation in 2021, alongside the devaluation of the Algerian dinar, leading import costs to rise significantly. As a result, sugar confectionery is mainly domestically manufactured given the cheap production costs, which means that sugar confectionery can be made across the country.
The top eight players in sugar confectionery in 2021 will all be domestic, between them dominating this product area in Algeria. Amongst international players, the leader is Perfetti Van Melle Group, which will be unable to secure a stronger position and move down to tenth position in 2021, with a decreasing value share.
Over the forecast period, the main trend will be growing health consciousness and subsequent shift towards sugar-free confectionery. In fact, the COVID-19 pandemic will help to further boost this trend as more consumers have become preoccupied with their overall health.
From 2022 and beyond, sugar confectionery will recover from the COVID-19 pandemic and see volume sales grow once again. However, the product area will perform weaker over the forecast period than that seen in the review period.
Toffees, caramels and nougat will continue to see the most dynamic growth over the forecast period due to the product’s strong popularity amongst Algerian consumers. These products are relatively cheap to produce and are widely available in various formats and flavours that appeal to consumers.
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This report originates from Passport, our Sugar Confectionery research and analysis database.
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