Country Report

Butter and Margarine in

Butter and Spreads in Lithuania

21 pages, Aug 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Butter continues to recover

Consumers in Lithuania tend to prefer butter to margarine and spreads. This was reflected in the fact that butter was the best performing category in 2018.

Margarine consumption is falling

For years, margarine was the leading spread, dominating volume sales thanks to being marketed as containing less fat. However, things have now changed.

Ghee an emerging product in cooking fats

Ghee, which is 100% milk fat, is a dairy product originating from India. It is mainly used as a cooking fat.

COMPETITIVE LANDSCAPE

Pieno Zvaigzdes remains the leading player

Butter and spreads remained a fairly fragmented category in 2018 thanks to the presence of numerous manufacturers. Manufacturers compete in terms of distribution, quality and price.

Local players dominate

Domestic manufacturers dominated butter and spreads in 2018, benefiting from being well known to local consumers and enjoying their strong support. Indeed, there is a prevailing belief that Lithuanian products are of a better quality than brands from elsewhere, with this enabling domestic companies to slowly but steadily increase their value share.

Private label continues to gain ground in butter and spreads

Over the review period private label offerings became more visible in butter and spreads. This has led to the retailer Maxima, which targets lower-income consumers, being one of the leading five companies in terms of value sales in the category.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples

FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Butter and Margarine industry in Lithuania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Butter and Margarine industry in Lithuania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Butter and Margarine in Lithuania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Butter and Margarine in Lithuania?
What are the major brands in Lithuania?
Are consumers in emerging markets moving from unpackaged to packaged oils and fats?
What are the sales prospects for “healthy” cooking oils?
Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than cooking at home?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our:

Packaged Food market research database.

Want to find out more about this report?

Request more information

Packaged Food in Lithuania - Industry Overview

EXECUTIVE SUMMARY

Global trends and local idiosyncrasies

Demand for convenience and indulgence

Local players lead

Major retail chains lead

Retail volume declines, with the moderate growth in retail value, expected

FOODSERVICE

Foodservice volumes increase due to consumer foodservice growth

Vegan niche to see strong growth

Salary growth creates need for convenience

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Butter and Spreads in Lithuania

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Butter continues to recover

Margarine consumption is falling

Ghee an emerging product in cooking fats

COMPETITIVE LANDSCAPE

Pieno Zvaigzdes remains the leading player

Local players dominate

Private label continues to gain ground in butter and spreads

Overview

Why buy this report?

Samples

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Packaged Food in Lithuania - Industry Overview

EXECUTIVE SUMMARY

Global trends and local idiosyncrasies

Demand for convenience and indulgence

Local players lead

Major retail chains lead

Retail volume declines, with the moderate growth in retail value, expected

FOODSERVICE

Foodservice volumes increase due to consumer foodservice growth

Vegan niche to see strong growth

Salary growth creates need for convenience

Category Data

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Recently Viewed

Megatrends

Country Report

Butter and Spreads in Lithuania

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Butter continues to recover

Margarine consumption is falling

Ghee an emerging product in cooking fats

COMPETITIVE LANDSCAPE

Pieno Zvaigzdes remains the leading player

Local players dominate

Private label continues to gain ground in butter and spreads

Overview

Why buy this report?

Samples

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Packaged Food in Lithuania - Industry Overview

EXECUTIVE SUMMARY

Global trends and local idiosyncrasies

Demand for convenience and indulgence

Local players lead

Major retail chains lead

Retail volume declines, with the moderate growth in retail value, expected

FOODSERVICE

Foodservice volumes increase due to consumer foodservice growth

Vegan niche to see strong growth

Salary growth creates need for convenience

Category Data

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Recently Viewed

Complete Catalogue

Country Reports