Country Report

Butter and Margarine in

Butter and Spreads in Israel

19 pages, Aug 2018

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

The healthier nutrition trend continuously affects the performance of butter and spreads

Many consumers have long realised the health-damaging attributes of fat, especially trans-fat. A growing number of households avoid it, shifting instead towards butter, as it is perceived as a higher-quality fat.

Butter shortage addressed by customs-free import quotas

In 2016-2017, there was a continuous butter shortage; it was at its worst during the summer as milk production – and hence butter production – was more limited due to the heat. In addition, while the demand for butter keeps increasing, companies use the milk fats to produce products with higher profit margins.

COMPETITIVE LANDSCAPE

Strauss Group Ltd becomes the distributor of Lurpak

Lurpak by Arla Foods Amba was distributed by G Willifood International Ltd until the end of 2017. From January 2018, Strauss Group Ltd has been the official Lurpak distributor.

Leading players see sales decline

Tnuva Food Industries Ltd continues to lead butter and spreads, with a strong position in butter sales. Tnuva Butter is the classic, most widely recognised butter product, with wide shelf space and strong distribution.

New launches introduced under the Shimrit brand

Paca Industries Ltd has launched new products that offer healthier alternatives to margarine. Under its Shimrit brand, the company has launched Naturina, a range of margarine alternatives based on olive oil and coconut oil.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Butter and Margarine industry in Israel with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Butter and Margarine industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.

The Butter and Margarine in Israel market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Butter and Margarine in Israel?
What are the major brands in Israel?
Are consumers in emerging markets moving from unpackaged to packaged oils and fats?
What are the sales prospects for “healthy” cooking oils?
Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than cooking at home?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our:

Packaged Food market research database.

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Butter and Spreads in Israel - Category analysis

HEADLINES

PROSPECTS

The healthier nutrition trend continuously affects the performance of butter and spreads

Butter shortage addressed by customs-free import quotas

COMPETITIVE LANDSCAPE

Strauss Group Ltd becomes the distributor of Lurpak

Leading players see sales decline

New launches introduced under the Shimrit brand

CATEGORY DATA

Table 1 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 2 Sales of Butter and Spreads by Category: Value 2013-2018
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 7 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

Packaged Food in Israel - Industry Overview

EXECUTIVE SUMMARY

Indulgence and premiumisation trends boost packaged food performance

Healthy eating trend continues to evolve

Contrasting fortunes for top two competitors in packaged food

Discounters and supermarkets still lead despite gains by other distribution channels

Rising health awareness will continue to influence market development

FOODSERVICE

Sales to Foodservice

Demand for frozen processed red meat slows as burger fast food players choose chilled and fresh alternatives
Increasing specialisation evident among foodservice players offering Asian cuisine
Use of milk alternatives rises among cafés and specialist coffee shops operators

Consumer Foodservice

Rising costs lead more foodservice players to switch from fresh to processed ingredients
High risk and rising costs encourage shift from casual dining to street food

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2013-2018
Table 17 Sales of Packaged Food by Category: Value 2013-2018
Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 23 Penetration of Private Label by Category: % Value 2013-2018
Table 24 Distribution of Packaged Food by Format: % Value 2013-2018
Table 25 Distribution of Packaged Food by Format and Category: % Value 2018
Table 26 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 27 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Butter and Spreads in Israel

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

The healthier nutrition trend continuously affects the performance of butter and spreads

Butter shortage addressed by customs-free import quotas

COMPETITIVE LANDSCAPE

Strauss Group Ltd becomes the distributor of Lurpak

Leading players see sales decline

New launches introduced under the Shimrit brand

Overview

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Overview

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Table of Contents

Butter and Spreads in Israel - Category analysis

HEADLINES

PROSPECTS

The healthier nutrition trend continuously affects the performance of butter and spreads

Butter shortage addressed by customs-free import quotas

COMPETITIVE LANDSCAPE

Strauss Group Ltd becomes the distributor of Lurpak

Leading players see sales decline

New launches introduced under the Shimrit brand

CATEGORY DATA

Packaged Food in Israel - Industry Overview

EXECUTIVE SUMMARY

Indulgence and premiumisation trends boost packaged food performance

Healthy eating trend continues to evolve

Contrasting fortunes for top two competitors in packaged food

Discounters and supermarkets still lead despite gains by other distribution channels

Rising health awareness will continue to influence market development

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

SOURCES

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