Demand for butter and spreads in foodservice will pick up again in the post-pandemic landscape. Butter and spreads are widely used in foodservice, and demand from small consumer foodservice operators, in particular, will support retail sales of both butter and margarine in Indonesia over the forecast period.
E-commerce is becoming more relevant in butter and spreads, supported by developments in logistics. Although e-commerce had been experiencing steady growth during the pandemic, its contribution in overall sales was expected to remain small from 2022 and beyond.
Fonterra Cooperative Group Ltd, with its iconic Anchor brand, is expected to maintain its leading place in butter over the forecast period. The player is supported by its strong presence in both retail and foodservice, and long-standing history of butter production under its flagship brand.
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Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Butter and Spreads industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.See All of Our Definitions
This report originates from Passport, our Butter and Spreads research and analysis database.
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