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Butter and spreads is expected to benefit from COVID-19, as people eat at home more and in particular spend a lot of time baking. Both current retail value and volume are expected to see very healthy growth.
Local edible oils and margarine manufacturer Cía Numar remains the dominant player in margarine and spreads and cooking fats, with the top selling brand Numar, as well as Clover and Corona and benefits from affordable unit prices and wide availability of its products in both modern and traditional grocery retailers throughout the country. Regional economies of scale in manufacturing and distribution continue to enhance the player’s performance.
Manufacturers of traditional vegetable-based spreads continue to focus on pricing competition and marketing to keep their brands relevant within modern and traditional grocery retailers. In general, these products continue to benefit from having a healthier perception in comparison to dairy-based butters, which are higher in cholesterol.
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Discover the latest market trends and uncover sources of future market growth for the Butter and Margarine industry in Costa Rica with research from Euromonitor's team of in-country analysts.
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