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Country Report

Butter and Margarine in

Butter and Spreads in the United Kingdom

Sep 2020

US$990

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Executive Summary

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2020 IMPACT

Lockdown results in longer time spent at home, resulting in local consumers engaging more in baking and cooking from scratch, benefiting demand for butter and spreads

With lockdown in the UK in response to the emergence of COVID-19 resulting in many citizens being forced to remain at home as much as possible, consumers had a greater amount of free time available, which resulted in a surge in hobbies and activities including being able to prepare meals from scratch and engage in baking. This resulted in increasing demand for butter and cooking fats, despite the latter experiencing a general declining trend over the review period as it is perceived by many as being unhealthy amongst more health-conscious consumers.

Strongest performances by butter brands, with British provenance gaining momentum

Arla Foods Ltd strengthened its overall leadership of butter and spreads in Q2 2020, due to the more positive perception of butter in the UK, which this player dominates with its Danish brand Lurpak and the British brand Anchor. These brands offer a range of butter products covering both spreadable and block variants, although the healthier perception of the latter resulted in stronger share gain and value growth performances for Lurpak Block and Anchor Block, while second-ranked Lurpak Lighter Spreadable lost notable value share and recorded undynamic growth which is mainly linked to local consumers searching for products with healthier credentials, while reduced fat options have a more processed perception.

Private label continues to gain ground offering price-sensitive consumers greater affordability

The distribution of butter through retailers continued to be dominated by modern grocery retailers during the lockdown, with supermarkets, hypermarkets and discounters all permitted to remain open as essential businesses. However, increasing price sensitivity amongst local consumers in addition to limited availability of branded products, especially within butter due to stockpiling, resulted in these retailers’ private label lines gaining further value share in Q2, resulting in notable growth for Tesco, and Sainsbury's (including Sainsbury's Butter, Slightly Salted Organic) in addition to other private label products from the likes of discounters Lidl and Aldi.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Butter and Margarine industry in United Kingdom with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Butter and Margarine industry in United Kingdom, our research will save you time and money while empowering you to make informed, profitable decisions.

The Butter and Margarine in United Kingdom market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Butter and Margarine in United Kingdom?
What are the major brands in United Kingdom?
Are consumers in emerging markets moving from unpackaged to packaged oils and fats?
What are the sales prospects for “healthy” cooking oils?
Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than cooking at home?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our:

Packaged Food market research database.

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Butter and Spreads in the United Kingdom - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Lockdown results in longer time spent at home, resulting in local consumers engaging more in baking and cooking from scratch, benefiting demand for butter and spreads

Strongest performances by butter brands, with British provenance gaining momentum

Private label continues to gain ground offering price-sensitive consumers greater affordability

RECOVERY AND OPPORTUNITIES

Predicted return to normalisation from 2021 through retail, while demand through foodservice set to surge as lockdown measures are further eased

Butter to become largest retail volume category, gaining further share from margarine and spreads over the course of the forecast period

Butter prices set to further rise, with Brexit likely to bring interesting developments

CATEGORY DATA

Table 1 Sales of Butter and Spreads by Category: Volume 2015-2020
Table 2 Sales of Butter and Spreads by Category: Value 2015-2020
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2015-2020
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Butter and Spreads: % Value 2016-2020
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2017-2020
Table 7 Distribution of Butter and Spreads by Format: % Value 2015-2020
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2020-2025
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2020-2025
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2020-2025

Packaged Food in the United Kingdom - Industry Overview

CATEGORY DATA

Table 12 Sales of Edible Oils by Category: Volume 2015-2020
Table 13 Sales of Edible Oils by Category: Volume 2015-2020
Table 14 Sales of Edible Oils by Category: Value 2015-2020
Table 15 Sales of Edible Oils by Category: Value 2015-2020
Table 16 Sales of Edible Oils by Category: Value 2015-2020
Table 17 Sales of Edible Oils by Category: % Volume Growth 2015-2020
Table 18 Sales of Edible Oils by Category: % Value Growth 2015-2020
Table 19 NBO Company Shares of Edible Oils: % Value 2016-2020
Table 20 LBN Brand Shares of Edible Oils: % Value 2017-2020
Table 21 Distribution of Edible Oils by Format: % Value 2015-2020
Table 22 Forecast Sales of Edible Oils by Category: Volume 2020-2025
Table 23 Forecast Sales of Edible Oils by Category: Volume 2020-2025
Table 24 Forecast Sales of Edible Oils by Category: Value 2020-2025
Table 25 Forecast Sales of Edible Oils by Category: Value 2020-2025
Table 26 Forecast Sales of Edible Oils by Category: Value 2020-2025
Table 27 Forecast Sales of Edible Oils by Category: % Volume Growth 2020-2025
Table 28 Forecast Sales of Edible Oils by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 29 Sales of Ready Meals by Category: Volume 2015-2020
Table 30 Sales of Ready Meals by Category: Volume 2015-2020
Table 31 Sales of Ready Meals by Category: Value 2015-2020
Table 32 Sales of Ready Meals by Category: Value 2015-2020
Table 33 Sales of Ready Meals by Category: % Volume Growth 2015-2020
Table 34 Sales of Ready Meals by Category: % Value Growth 2015-2020
Table 35 Sales of Chilled Ready Meals by Ethnicity: % Value 2015-2020
Table 36 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020
Table 37 NBO Company Shares of Ready Meals: % Value 2016-2020
Table 38 LBN Brand Shares of Ready Meals: % Value 2017-2020
Table 39 Distribution of Ready Meals by Format: % Value 2015-2020
Table 40 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 41 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 42 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 43 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 44 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025
Table 45 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 46 Sales of Sauces, Dressings and Condiments by Category: Volume 2015-2020
Table 47 Sales of Sauces, Dressings and Condiments by Category: Volume 2015-2020
Table 48 Sales of Sauces, Dressings and Condiments by Category: Value 2015-2020
Table 49 Sales of Sauces, Dressings and Condiments by Category: Value 2015-2020
Table 50 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2015-2020
Table 51 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2015-2020
Table 52 Sales of Cooking Sauces by Type: % Value 2015-2020
Table 53 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2016-2020
Table 54 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2017-2020
Table 55 Distribution of Sauces, Dressings and Condiments by Format: % Value 2015-2020
Table 56 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2020-2025
Table 57 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2020-2025
Table 58 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2020-2025
Table 59 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2020-2025
Table 60 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2020-2025
Table 61 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 62 Sales of Sweet Spreads by Category: Volume 2015-2020
Table 63 Sales of Sweet Spreads by Category: Volume 2015-2020
Table 64 Sales of Sweet Spreads by Category: Value 2015-2020
Table 65 Sales of Sweet Spreads by Category: Value 2015-2020
Table 66 Sales of Sweet Spreads by Category: % Volume Growth 2015-2020
Table 67 Sales of Sweet Spreads by Category: % Value Growth 2015-2020
Table 68 Sales of Jams and Preserves by Leading Flavours: Rankings 2015-2020
Table 69 NBO Company Shares of Sweet Spreads: % Value 2016-2020
Table 70 LBN Brand Shares of Sweet Spreads: % Value 2017-2020
Table 71 Distribution of Sweet Spreads by Format: % Value 2015-2020
Table 72 Forecast Sales of Sweet Spreads by Category: Volume 2020-2025
Table 73 Forecast Sales of Sweet Spreads by Category: Volume 2020-2025
Table 74 Forecast Sales of Sweet Spreads by Category: Value 2020-2025
Table 75 Forecast Sales of Sweet Spreads by Category: Value 2020-2025
Table 76 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
Table 77 Forecast Sales of Sweet Spreads by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 78 Sales of Soup by Category: Volume 2015-2020
Table 79 Sales of Soup by Category: Volume 2015-2020
Table 80 Sales of Soup by Category: Value 2015-2020
Table 81 Sales of Soup by Category: Value 2015-2020
Table 82 Sales of Soup by Category: % Volume Growth 2015-2020
Table 83 Sales of Soup by Category: % Value Growth 2015-2020
Table 84 Sales of Soup by Leading Flavours: Rankings 2015-2020
Table 85 NBO Company Shares of Soup: % Value 2016-2020
Table 86 LBN Brand Shares of Soup: % Value 2017-2020
Table 87 Distribution of Soup by Format: % Value 2015-2020
Table 88 Forecast Sales of Soup by Category: Volume 2020-2025
Table 89 Forecast Sales of Soup by Category: Volume 2020-2025
Table 90 Forecast Sales of Soup by Category: Value 2020-2025
Table 91 Forecast Sales of Soup by Category: Value 2020-2025
Table 92 Forecast Sales of Soup by Category: % Volume Growth 2020-2025
Table 93 Forecast Sales of Soup by Category: % Value Growth 2020-2025

Packaged Food in the United Kingdom - Industry Overview

CATEGORY DATA

Table 94 Sales of Baked Goods by Category: Volume 2015-2020
Table 95 Sales of Baked Goods by Category: Volume 2015-2020
Table 96 Sales of Baked Goods by Category: Value 2015-2020
Table 97 Sales of Baked Goods by Category: Value 2015-2020
Table 98 Sales of Baked Goods by Category: Value 2015-2020
Table 99 Sales of Baked Goods by Category: % Volume Growth 2015-2020
Table 100 Sales of Baked Goods by Category: % Value Growth 2015-2020
Table 101 Sales of Pastries by Type: % Value 2015-2020
Table 102 NBO Company Shares of Baked Goods: % Value 2016-2020
Table 103 LBN Brand Shares of Baked Goods: % Value 2017-2020
Table 104 Distribution of Baked Goods by Format: % Value 2015-2020
Table 105 Forecast Sales of Baked Goods by Category: Volume 2020-2025
Table 106 Forecast Sales of Baked Goods by Category: Volume 2020-2025
Table 107 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 108 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 109 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 110 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 111 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 112 Sales of Breakfast Cereals by Category: Volume 2015-2020
Table 113 Sales of Breakfast Cereals by Category: Volume 2015-2020
Table 114 Sales of Breakfast Cereals by Category: Value 2015-2020
Table 115 Sales of Breakfast Cereals by Category: Value 2015-2020
Table 116 Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020
Table 117 Sales of Breakfast Cereals by Category: % Value Growth 2015-2020
Table 118 NBO Company Shares of Breakfast Cereals: % Value 2016-2020
Table 119 LBN Brand Shares of Breakfast Cereals: % Value 2017-2020
Table 120 Distribution of Breakfast Cereals by Format: % Value 2015-2020
Table 121 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025
Table 122 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025
Table 123 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025
Table 124 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025
Table 125 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
Table 126 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 127 Sales of Processed Meat and Seafood by Category: Volume 2015-2020
Table 128 Sales of Processed Meat and Seafood by Category: Volume 2015-2020
Table 129 Sales of Processed Meat and Seafood by Category: Value 2015-2020
Table 130 Sales of Processed Meat and Seafood by Category: Value 2015-2020
Table 131 Sales of Processed Meat and Seafood by Category: Value 2015-2020
Table 132 Sales of Processed Meat and Seafood by Category: % Volume Growth 2015-2020
Table 133 Sales of Processed Meat and Seafood by Category: % Value Growth 2015-2020
Table 134 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2015-2020
Table 135 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2015-2020
Table 136 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2015-2020
Table 137 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2015-2020
Table 138 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2015-2020
Table 139 NBO Company Shares of Processed Meat and Seafood: % Value 2016-2020
Table 140 LBN Brand Shares of Processed Meat and Seafood: % Value 2017-2020
Table 141 Distribution of Processed Meat and Seafood by Format: % Value 2015-2020
Table 142 Forecast Sales of Processed Meat and Seafood by Category: Volume 2020-2025
Table 143 Forecast Sales of Processed Meat and Seafood by Category: Volume 2020-2025
Table 144 Forecast Sales of Processed Meat and Seafood by Category: Value 2020-2025
Table 145 Forecast Sales of Processed Meat and Seafood by Category: Value 2020-2025
Table 146 Forecast Sales of Processed Meat and Seafood by Category: Value 2020-2025
Table 147 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2020-2025
Table 148 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 149 Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020
Table 150 Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020
Table 151 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020
Table 152 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020
Table 153 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020
Table 154 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2015-2020
Table 155 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2015-2020
Table 156 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2015-2020
Table 157 NBO Company Shares of Processed Fruit and Vegetables: % Value 2016-2020
Table 158 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2017-2020
Table 159 Distribution of Processed Fruit and Vegetables by Format: % Value 2015-2020
Table 160 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 161 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 162 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 163 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 164 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 165 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 166 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 167 Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020
Table 168 Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020
Table 169 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020
Table 170 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020
Table 171 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020
Table 172 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2015-2020
Table 173 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2015-2020
Table 174 Sales of Instant Noodles by Leading Flavours: Rankings 2015-2020
Table 175 NBO Company Shares of Rice, Pasta and Noodles: % Value 2016-2020
Table 176 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2017-2020
Table 177 NBO Company Shares of Rice: % Value 2016-2020
Table 178 LBN Brand Shares of Rice: % Value 2017-2020
Table 179 NBO Company Shares of Pasta: % Value 2016-2020
Table 180 LBN Brand Shares of Pasta: % Value 2017-2020
Table 181 NBO Company Shares of Noodles: % Value 2016-2020
Table 182 LBN Brand Shares of Noodles: % Value 2017-2020
Table 183 Distribution of Rice, Pasta and Noodles by Format: % Value 2015-2020
Table 184 Distribution of Rice by Format: % Value 2015-2020
Table 185 Distribution of Pasta by Format: % Value 2015-2020
Table 186 Distribution of Noodles by Format: % Value 2015-2020
Table 187 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
Table 188 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
Table 189 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 190 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 191 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 192 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
Table 193 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025

Packaged Food in the United Kingdom - Industry Overview

FOODSERVICE

CATEGORY DATA

Table 194 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 195 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 196 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 197 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 198 Sales of Packaged Food by Category: Volume 2015-2020
Table 199 Sales of Packaged Food by Category: Value 2015-2020
Table 200 Sales of Packaged Food by Category: Value 2015-2020
Table 201 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 202 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 203 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 204 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 205 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 206 Penetration of Private Label by Category: % Value 2015-2020
Table 207 Distribution of Packaged Food by Format: % Value 2015-2020
Table 208 Distribution of Packaged Food by Format and Category: % Value 2020
Table 209 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 210 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 211 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 212 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 213 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

SOURCES

Summary 1 Research Sources

Packaged Food in the United Kingdom - Industry Overview

CATEGORY DATA

Table 214 Sales of Chilled Ready Meals by Ethnicity: % Value 2015-2020
Table 215 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020
Table 216 Sales of Chilled Ready Meals by Ethnicity: % Value 2015-2020
Table 217 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020
Table 218 Sales of Chilled Ready Meals by Ethnicity: % Value 2015-2020
Table 219 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020

Packaged Food in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Measures to contain COVID-19 hit foodservice hard
Manufacturers explore direct-to-consumer services
Significant constraints on recovery

Consumer Foodservice

Eat Out To Help Out
Rise in demand for delivery services
Small independents most at risk from challenging economic conditions

Category Data

Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025
Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025
Table 220 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 221 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 222 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 223 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 224 Sales of Packaged Food by Category: Volume 2015-2020
Table 225 Sales of Packaged Food by Category: Value 2015-2020
Table 226 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 227 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 228 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 229 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 230 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 231 Penetration of Private Label by Category: % Value 2015-2020
Table 232 Distribution of Packaged Food by Format: % Value 2015-2020
Table 233 Distribution of Packaged Food by Format and Category: % Value 2020
Table 234 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 235 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 236 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 237 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

Megatrends

Country Report

Butter and Spreads in the United Kingdom

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Lockdown results in longer time spent at home, resulting in local consumers engaging more in baking and cooking from scratch, benefiting demand for butter and spreads

Strongest performances by butter brands, with British provenance gaining momentum

Private label continues to gain ground offering price-sensitive consumers greater affordability

Overview

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Overview

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Table of Contents

Butter and Spreads in the United Kingdom - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Lockdown results in longer time spent at home, resulting in local consumers engaging more in baking and cooking from scratch, benefiting demand for butter and spreads

Strongest performances by butter brands, with British provenance gaining momentum

Private label continues to gain ground offering price-sensitive consumers greater affordability

RECOVERY AND OPPORTUNITIES

Predicted return to normalisation from 2021 through retail, while demand through foodservice set to surge as lockdown measures are further eased

Butter to become largest retail volume category, gaining further share from margarine and spreads over the course of the forecast period

Butter prices set to further rise, with Brexit likely to bring interesting developments

CATEGORY DATA

Packaged Food in the United Kingdom - Industry Overview

CATEGORY DATA

CATEGORY DATA

CATEGORY DATA

CATEGORY DATA

CATEGORY DATA

Packaged Food in the United Kingdom - Industry Overview

CATEGORY DATA

CATEGORY DATA

CATEGORY DATA

CATEGORY DATA

CATEGORY DATA

Packaged Food in the United Kingdom - Industry Overview

FOODSERVICE

CATEGORY DATA

MARKET DATA

SOURCES

Packaged Food in the United Kingdom - Industry Overview

CATEGORY DATA

Packaged Food in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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