The outlook for hair care in Indonesia is positive. Supported by an anticipated economic recovery and the return to pre-pandemic out-of-home lifestyles, hair care is projected to see healthy retail volume and value (constant 2022 prices) CAGRs over the forecast period.
Hijab users want a scalp that is free from odour, itching and dandruff problems, so they can feel good and focus on performing their daily activities. In terms of shampoos for hijab wearers, Wardah Shampoo is not a new offering in Indonesia.
Kérastase, a French brand from Paris by L'Oréal Groupe, performed strongly in salon professional hair care in Indonesia during the review period, including 2022. L'Oréal Groupe has already inaugurated an official flagship store under the Kérastase brand in Indonesia.
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Understand the latest market trends and future growth opportunities for the Hair Care industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hair Care industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of shampoos, conditioners, styling agents, hair loss treatments, 2in1 products, perms and relaxants, colourants and salon hair care. Ethnic hair care products, such as conditioning relaxers for Afro-Caribbean hair, are included across all subsectors. Excluded are hair accessories such as hair extensions, hair clips, combs and brushes.See All of Our Definitions
This report originates from Passport, our Hair Care research and analysis database.
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