Across beauty and personal care categories, natural ingredients and environmentally-friendly hair care products are set to remain key trends over the forecast period. Many consumers consider the use of natural and herbal ingredients as a primary method of preventing problems with the scalp or any associated problems.
E-commerce has made strong progress as a channel in hair care, especially during the COVID-19 crisis. This trend is expected to continue over the forecast period, albeit most likely at a more moderate pace than during the pandemic.
COVID-19, the War in Ukraine and the energy crisis, topped by high inflation, have created high levels of stress and anxiety among Slovak consumers. This has given rise to hair-related problems, with many consumers complaining of multiple post-COVID-19 symptoms, including hair loss.
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Understand the latest market trends and future growth opportunities for the Hair Care industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hair Care industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Hair Care
This is the aggregation of shampoos, conditioners, styling agents, hair loss treatments, 2in1 products, perms and relaxants, colourants and salon hair care. Ethnic hair care products, such as conditioning relaxers for Afro-Caribbean hair, are included across all subsectors. Excluded are hair accessories such as hair extensions, hair clips, combs and brushes.
See All of Our DefinitionsThis report originates from Passport, our Hair Care research and analysis database.
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