In the face of an unstable economy, consumers are increasingly looking for the most affordable options when it comes to wound care, making competitively priced options attractive to them. The existence of a large number and wide variety of brands across various price points makes it easy to switch and trade down as appropriate.
Wound care is a minor OTC product area. Low overall sales reflect the fact that wound care products, especially sticking plasters/adhesive bandages, are generally not considered to be essential items that should be stored in every home and workplace.
The country's ongoing health and wellness trend is set to benefit wound care across the forecast period. As such, wound care is expected to continue steady growth from increased sport and exercise activities and an increased focus on encouraging consumers to lead healthier and more active lives.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Wound Treatments industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wound Treatments industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.See All of Our Definitions
This report originates from Passport, our Wound Treatments research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!